In this episode of The I Do Wedding Marketing Podcast, I had the absolute pleasure of sitting down with KP and Jesse of Inkpot Creative, the powerhouse duo behind bold, personality-driven branding and website design for wedding photographers.

We dive deep into:

• Why your website should repel the wrong clients (and how that actually helps you book more of the right ones).

• The role of branding, design, and personality in making your business unforgettable.

• How to ensure your online presence matches your real-life vibe, so potential clients know exactly who they’re working with before they even book.

• The biggest mistakes wedding pros make with their websites and branding—and how to fix them.

• When it’s the right time to invest in a rebrand (and how it can reignite your passion for your business).

• Why showing your values and personality isn’t just allowed—it’s essential.

We even chatted about what inspires KP and Jesse’s creative process (spoiler: think books, color psychology, and even a little Schitt’s Creek).

If you’ve ever worried that leaning into your personality might scare off potential clients, this conversation will shift your perspective. The truth? Your dream clients are waiting for the real you to show up online.

👉 Connect with Inkpot Creative: inkpotcreative.com

👉 Follow Inkpot on Instagram: @inkpotcreative

Podcast listeners can save 20% off on the ChatGPT for Wedding Marketing Course using code IDOPODCAST | https://idoweddingmarketing.podia.com/chatgpt-for-wedding-marketing?coupon=IDOPODCAST

Follow I Do Wedding Marketing

Instagram | https://www.instagram.com/idoweddingmarketing/

Facebook | https://www.facebook.com/idoweddingmarketing

LinkedIn | https://www.linkedin.com/in/nina-addeo-699898ab/

Threads | https://www.threads.com/@idoweddingmarketing