Market Proof Marketing: Home Builder Marketing Insights

Ep 182: Why Passion and Persistence Always Prevails


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Market Proof Marketing · Why Passion and Persistence Always Prevails


Kevin Oakley, Andrew Peek, Jen Barkan discuss why passion and persistence will always help you prevail when it comes to your career, the Q3 Online Sales Benchmarks, the 3 phases of the consumer journey pre-purchase and why everyone (Kevin included) has been screwing this up, and more! 


Story Time (1:31)

  • Jen’s son Sam is getting a collegiate baseball offer! She shares a story of his persistence through adversity and why he had to be passionate and step up his game to be able to be where he is now. 
  • Andrew gets his dishwasher repaired and uses a 100% online scheduling process.
  • Kevin describes the three phases of the consumer journey pre-purchase and why everyone has been screwing this up. Plus he shares a house update and discusses the Ivy Zelman interview and surprise, surprise, she loves pancakes!


In the News (23:06)

  • Facebook Live with Mike Lyon, Jen Barkan, and Jessie Suggs (https://www.facebook.com/doyouconvert/)
  • Online Sales Academy coming Spring of 2022...IN-PERSON!  (https://onlinesales.doyouconvert.com/sales-academy/)
  • Online Sales Benchmarks: A Detailed Look Inside Q3 of 2021(www.doyouconvert.com)
  • Google Ads brings image extensions to desktop devices (https://searchengineland.com)
  • How AI Will Transform the Housing-Market Consumer Experience Artificial (www.entrepreneur.com)
  • Better.com CEO accused hundreds of the 900 people he laid off on Zoom of 'stealing' by working only 2 hours daily (www.businessinsider.com)
  • Evergrande and Kaisa Have Defaulted, Fitch Says (www.wsj.com)


Questions? Comments? Email [email protected] or call 404-369-2595 and we’ll address them on the next episode.

More insights, discussions, and opportunities in the Market Proof Marketing Facebook group.


Subscribe on iTunes > https://now.doyouconvert.com/mpm-itunes

Follow on Spotify > https://now.doyouconvert.com/mpm-spotify

Listen On Stitcher > https://now.doyouconvert.com/mpm-stitcher

A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, Jackie Lipinski, Julie Jarnagin, and others from Do You Convert will break down the headlines, share best practices and stories from the front line, and perform a deep dive on relevant marketing topics. We’re here to help you – not to sell you!

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Market Proof Marketing: Home Builder Marketing InsightsBy Kevin Oakley: New Home Marketing from Do You Convert

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