Wally Olson (Ranching.fyi) joins us today as we talk about some of the principles and thoughts he has regarding the current cattle market and cycle.  He’ll explain his “Cow Bell” curve as a tool to find the undervalued and overvalued animal in your herd and why many Cow/Calf operations are a break-even business. We’ll also talk about the difference between building wealth versus profit in the cow business and what you should be doing with your business during this high tide in the market.

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