Cas Holman grew up playing make-believe in the woods and helping her mechanic step-dad fix cars and dune buggies. Always knowing that she didn’t check the stereotypical gender boxes, she never gave any of the other arbitrary “boxes” much credit either, instead preferring to focus on the outside-the-box possibilities that could be accessed through play, curiosity, and exploration. While getting her MFA, she began working on Geemo, a building toy, which kicked-off her life’s mission of designing for play. Since then, she’s established herself as a champion of open-ended play, designing notable play systems like Rigamajig. She’s worked with global business leaders to incorporate play into company culture, leading to more innovative outcomes, greater trust and safety, and improved resilience. With her upcoming book, Playful, she is on a campaign to help adults reconnect with play throughout their lives because she knows, and has the research and science to prove it, that with play we ALL become more creative, joyful, and productive. Ain’t that good news!

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Clever is hosted & produced by Amy Devers, with editing by Mark Zurawinski, production assistance from Ilana Nevins and Anouchka Stephan, and music by El Ten Eleven.

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