Market Proof Marketing: Home Builder Marketing Insights

Ep 253: Top Behaviors For Consistent Marketing Results


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Market Proof Marketing · Top Behaviors For Consistent Marketing Results


Kevin Oakley, Jackie Lipinski, and Becca Thomas discuss how to prepare your teams for 2023 along with the top 5 behaviors marketing teams need to have to create consistent results. Plus learn how you can join our newly released Marketing Impact Groups for free and team up with 5 other home-building marketers to help you build your own support system. 


Story Time (2:22)

  • Jackie is seeing two types of marketers lately - the proactive and the reactive by the steps they’re taking in order to secure sales going into the end of the year. 
  • Becca talks about the benefits to buyers when the market slows and how a personalized home buying experience needs to be the main focus 
  • Kevin discusses the top 5 behaviors marketing teams need to have to create consistent results for their home builder. 


In The News 

  • Join the 100% free Do You Convert: All Access (https://members.doyouconvert.com/)
  • DYC Wins Two Silver Awards from The Nationals (https://www.doyouconvert.com)
  • Answer the Public  (https://answerthepublic.com)
  • DYC at IBS 2023 (https://www.doyouconvert.com)
  • The Golden Age of SEO is Over - Rand Fishkin (https://landbot.io)
  • Meta has threatened to pull all news from Facebook in the US if an 'ill-considered' bill that would compel it to pay publishers passes (https://www.businessinsider.com)
  • Zillow Group acquires VRX Media to create national photographer network, elevate listing media through ShowingTime+ brand (zillow.mediaroom.com/)
  • Housing Market Predictions 2023: A Post-Pandemic Sales Slump Will Push Home Prices Down For the First Time in a Decade (https://www.redfin.com)

Questions? Comments? Email [email protected] or call 404-369-2595 and we’ll address them on the next episode. More insights, discussions, and opportunities can be found at Do You Convert All Access or on the Market Proof Marketing Facebook group.

    Subscribe on iTunesFollow on SpotifyListen On Stitcher
    A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, Jackie Lipinski, Julie Jarnagin, and other team members from Do You Convert will break down the headlines, share best practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not to sell you!


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    Market Proof Marketing: Home Builder Marketing InsightsBy Kevin Oakley: New Home Marketing from Do You Convert

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