Market Proof Marketing · Revenue Supporting Marketing Reports

Kevin Oakley, Andrew Peek, and Bryce Baker share tips on what kind of marketing reports Marketers can build to help support creating revenue for their builder. Plus why the quality of your leads needs to be assessed and how why you need to stop them if bots are filling your CRM system. 

Story Time (4:40)

• Bryce shares why the new year is a good time to clean up your accounts.
• Andrew explains why if your google ad’s cost-per-click is over $2, something is wrong and inefficient, and if it is feel free to reach out to Andrew.
• Kevin describes why Marketers should understand lead quality and why they need to change the direction of lead sources if leads are bots. Aka why lower leads are ok in certain circumstances.

In The News (20:46)

• Join a free Marketing Impact Group 
• Join the 100% free Do You Convert: All Access (https://members.doyouconvert.com/)
• Budgeting Google Ads in 2023 - Will Costs Rise, Decrease, or Stay the Same? (doyouconvert.com)
• 6 Social Media Predictions for 2023 (makeuseof.com/social-media-predictions-2023/)
• According to the Study by Brand Keys, Amazon Send the Most Emails to Its Customers But They Don't Mind It  (digitalinformationworld.com)
• What To Expect from the Housing Market in 2023 (keepingcurrentmatters.com/2022)

Questions? Comments? Email [email protected] or call 404-369-2595 and we’ll address them on the next episode. More insights, discussions, and opportunities can be found at Do You Convert All Access or on the Market Proof Marketing Facebook group.

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A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, Jackie Lipinski, Julie Jarnagin, and other team members from Do You Convert will break down the headlines, share best practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not to sell you!