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Ep 275: January Meta Ads Trends: Mastering Advantage+, on-platform reporting improves, and what to do when you "Lenny" a campaign (AKNF)
Subscribe to DTC Newsletter - https://dtcnews.link/signup
It's All Killer, No Filler, the DTC Podcast and today we're catching up with Taylor, Socials Technical Director for Pilothouse on the big trends and developments on Meta's Ad Platform, so far in 2023, Zuckerberg's so-called "Year of Efficiency"
You'll hear:
How to combine the Pilot Test with Advantage+ for 40% faster learnings!
On-Platform data appears to be getting more accurate
How to revive your results after you kill a campaign with too many changes
Work with Taylor and Pilothouse➝ https://pilothouse.co
Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
View all episodes
By DTC Newsletter and Podcast
4.5
3636 ratings
Subscribe to DTC Newsletter - https://dtcnews.link/signup
It's All Killer, No Filler, the DTC Podcast and today we're catching up with Taylor, Socials Technical Director for Pilothouse on the big trends and developments on Meta's Ad Platform, so far in 2023, Zuckerberg's so-called "Year of Efficiency"
You'll hear:
How to combine the Pilot Test with Advantage+ for 40% faster learnings!
On-Platform data appears to be getting more accurate
How to revive your results after you kill a campaign with too many changes
Work with Taylor and Pilothouse➝ https://pilothouse.co
Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
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