Timestamps:

2:10 - Mistakes Swiss founders make repeatedly when it comes to B2B Sales

12:37 - How to determine your target clients

22:22 - Where to look for leads

36:20 - How to close a deal faster 

42:43 - What KPIs to focus on

Biography

Iman Nahvi is the co-founder and CEO of Advertima, a company which uses AI for consumer engagement on physical channels. At Advertima, Iman implemented a holocratic organisational structure, meaning (among other things) equal pay for all employees and a broad distribution of decision-making power. In 2017, Advertima won the “Coolest Startup Award” at the WorldWeb Forum.