Market Proof Marketing: Home Builder Marketing Insights

Ep 326: The Housing Bubble


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In this episode, Andrew Peek is joined by Beth Russell and Julie Jarnagin who are gearing up to go to the IBS Show next week!! The team discuss internal communication and reporting, offering ways to do it more effectively and observing that sometimes a lack of communication can be a result of lack of knowledge. They dive into the topic of the “housing bubble” and give their thoughts on whether they think home prices will eventually drop or if the current higher prices are here to stay.


Story Time (08:35)

  • Beth has noticed a lot of conversations lately around reporting and communication.
  • Julie has been going back to the SWOT Analysis.
  • Andrew was disappointed by a brand he got influenced by. 

The News (22:37)

  • Home shopping early may pay off as price cuts abound (https://zillow.mediaroom.com)
  • The myth of the housing bubble (https://www.businessinsider.com)
  • Investors Bought 26% of the Country’s Most Affordable Homes in the Fourth Quarter—the Highest Share on Record (https://www.redfin.com)

Things We Love Things We Hate (43:15)

  • Beth hates that Amazon stopped 2-day delivery to her area.
  • Andrew loves and hates the TV show “Yellowstone”
  • Julie loves fun Mardi Gras throws!
Market Proof Marketing · Ep 326: The Housing Bubble

Questions? Comments? Email [email protected] and we’ll address them on the next episode. More insights, discussions, and opportunities can be found at DYC: All Access.

A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, Beth Russell, Jackie Lipinski, Julie Jarnagin, and other team members from Do You Convert will break down the headlines, share best practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not to sell you!


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Market Proof Marketing: Home Builder Marketing InsightsBy Kevin Oakley: New Home Marketing from Do You Convert

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