There's you, there's your customer and there is your competition. You really only have control over two of the three and often I see entrepreneurs put too much emphasis on themselves. My guest today, Katie Mleziva of Real Food Brands, is a master at explaining why we need a brand story and how it will help make your life so much easier AND increase your sales.

The Real Food Brands Podcast
Ep 74 From a Good Product to a Great Brand
ep 56 Meeting Consumer Needs - What Are You Really Selling?
Ep 30 - The 5 Mistakes Food Startups Make with Sari Kimbell
Real Foods Facebook
Real Foods Instagram
https://www.realfoodbrands.com/brandcheckup/

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