DTC Podcast

Ep 443: C-Suite Mastermind Exclusive: Four Sigmatic's Rick Cadotte on Small Wins that Stack Up to Big Results


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Today's DTC Podcast is taken from Rick Cadotte's day 2 presentation at C-Suite Mastermind a few weeks back. This event brought together 50 fast growing brands from across the US and Canada for two days of unforgettable learnings and experiences.
Rick is the VP of Growth at Four Sigmatic, one of the world's largest ground coffee brands, and this presentation outlines the strategic blueprint he's used to help grow them massively in his time at the helm in marketing.
In this talk Rick outlines the small wins that brands can make at each stage of their business, that can add up to MASSIVE results when you stack them
Stay tuned to directtconsumer.co to hear about upcoming events.
Timestamps
00:00 - Introduction to the C-Suite Mastermind Event
00:02 - Importance of Talking Points in DTC Branding
00:05 - Marketing Strategy with CTV Ads
00:07 - Roku Ads Manager Overview
00:10 - Insights from Rick Cadotte on Brand Momentum
Hashtags
#DTCMarketing #BrandStrategy #CTVAdvertising #RokuAds #FourSigmatic #DTCBrands #MarketingInsights #BrandGrowth #CMarketing #BrandMomentum #DigitalMarketing #MarketingStrategy #Entrepreneurship #BusinessGrowth #MastermindEvent ​
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