Market Proof Marketing: Home Builder Marketing Insights

Ep 49: Convert To Conversion Campaigns For More Conversions


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With all the rule changes Facebook just rolled out taking away even more targeting options… what’s a home builder to do? Setup and use conversion campaigns of course! We’ll walk you through what they are, how they work, and step-by-step setup. We’ve been using them for a while now, and now it’s time to let you in on exactly what kind of magic they can create.

  • Story Time 
    • Kevin shares how much money it would take to completely dominate paid search in one of the best housing markets in the country
    • Becca has a story about keeping the Online Sales team looped into what marketing is doing for maximum results
    • Andrew had his pre-drywall walk through on his new home with both the builder, and a 3rd party inspector
    • News (14:42)
      • More in-depth review of home builder social stats (tease – more next week!)
      • Facebook changes their rules for real estate related ads
      • 360 Topic Of The Week – Upgrade Your Ad Effectiveness With Conversion Campaigns (27:07)
        • With all the rule changes Facebook just rolled out… what’s a builder to do? Setup and use conversion campaigns of course! We’ll walk you through what they are, how they work, and step-by-step setup. We’ve been using them for a while now, and now it’s time to let you in on exactly what kind of magic they can create.
        • Subscribe on iTunes —> https://now.doyouconvert.com/mpm-itunes

          Subscribe on Google Play —> https://now.doyouconvert.com/mpm-gplay

          Read the full transcript of this episode here.

          A weekly new home marketing podcast for home builders and developers. Each week Kevin OakleyAndrew Peek, and others from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not to sell you!

          The post Ep 49: Convert To Conversion Campaigns For More Conversions appeared first on Online Sales and Marketing for Home Builders - DYC.

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          Market Proof Marketing: Home Builder Marketing InsightsBy Kevin Oakley: New Home Marketing from Do You Convert

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