In this episode of Real Estate Coffee Talk, I'm chatting with video editing strategist and creator Rebecca Barrett, the mastermind behind viral “scroll-stopping” edits. Rebecca breaks down what actually makes a video pop on any platform (but specifically Instagram) — and why real estate agents need to think like marketers first.

We dive into how to capture attention in the first three seconds, how to repurpose home tour videos for short-form content, and why you don’t need to be a tech genius to create videos that grab attention and build your brand. Rebecca also shares her signature frameworks, editing tools (like CapCut), and how agents can use storytelling and personal branding to attract the right audience.

Whether you’re new to editing or just ready to up your video game, this episode will give you the creative confidence (and practical tools) to stand out online.

☕️ What You’ll Learn:

• Simple ways to make your edits “stop the scroll”

• How to turn long-form home tours into bingeable Reels

• How AI tools are making professional editing easier than ever

• The power of personal storytelling to build connection and brand loyalty

🎁 Grab Rebecca’s Course Bundle Here:

• Scroll-Stopping Edits + Face Forward Reels Courses

📲 Follow Rebecca on Instagram: https://www.instagram.com/itsrebeccabarrett/

Her viral "scroll" edit: https://www.instagram.com/reel/DF3LeMKRezG/

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