It’s an open secret that credit, when leveraged intelligently, has the power to unlock incredible potential in your business. This is the major reason why credit is so easily accessible in many parts of the world. But, Pakistan, a nation with over 50 million active bank accounts, has been relatively slow to conform to the trend, with only 500 thousand credit cards nationwide.

Omair Ansari, the founder of ABHI, takes this surprising statistic as a sign of great opportunity in the region. Without access to credit facilities, many employees across the nation have had limited options when it comes to stretching their paycheck. Omair’s solution to this is a remarkable easy wage access system that has drawn the attention of not just employees, but even the SMMEs which hire them.

Beyond that, we also discuss other fintech topics such as:
- SME financing in general
- The Pakistani banking system and how it could better help SMEs
- Gender equality in access to funding

00:00 — Introduction
02:40 — Identifying the target market
07:30 — Developing a unique credit solution
14:45 — Navigating risk and ethical concerns
21:22 — Overcoming structural challenges
25:27 — Benefits of digitisation
32:55 — Conclusion

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