Welcome to 2021! In this episode, we start the year strong and honest by addressing the worst mistakes that Brian has both seen and made himself in private practice. Let’s get out of the way those mistakes that create the biggest barriers to running your physical therapy private practice. Let’s talk about what you can do to avoid them! 

Episode at a glance:

Mistake #1: Not doing thorough planning 

Mistake #2: Lack of knowledge of money management 

Mistake #3: Lack of appreciation for the value of expertise 

Mistake #4: Lack of ability to confront your staff 

Mistake #5: Ineffective communication 

Mistake #6: Lack of staff accountability 

Mistake #7: Going through business without a comprehensive, consistent recruiting & onboarding system  

Mistake #8: Lack of structure (Often overlooked in the beginning, but becomes biggest downfall)  

Mistake #9: Failure to understand the effectiveness of good marketing & branding 

Mistake #10: Lack of internal professional enhancement system 

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