Fact: it doesn’t take more money to build a better physical therapy practice. All it takes is better people. When I say better people, I mean you and me as owners and leaders of our groups. When asked, just about everyone will say that he or she can be better than what they are today. If this is true, then they would immediately understand that they have deficiencies and lack of capabilities.  

More significantly, I want to bring your attention to the fact that real success in any business is dependent on one’s abilities to bring about understanding amongst your team. The keyword here is “ability.” The only way your skills are going to grow in the field of private practice management is if you realize that you have deficiencies. If you acknowledge that you don’t know all there is to know about this field of practice. Let’s face it; physical therapy school did not sufficiently train us for the challenges that we face every day in the world of private practice. So, before we go criticizing the shortcomings of our staff and feel like we are adult babysitting, maybe it’s because we have not been sufficiently trained ourselves on how to be the best: recruiting director, personnel manager, billing director, clinical director, office administrator, marketing director, therapist and CEO for our business to begin with. 

This week, we’re talking about how a lack of proper personnel management has placed owners in tough situations when all they factor in is money and justifying salaries.  

Grab one of our top resources, the Physical Therapy Personnel Toolkit