Augmented reveals the stories behind the new era of industrial operations, where technology will restore the agility of frontline workers. The topic is Industrial Design. Our guest is Kimberly Andersson, Head Of Design at Tulip Interfaces.

The conversation between Trond and Kimberly revolves around the topic of design, particularly in the context of industrial software and digital tools for manufacturing processes. Kimberly shares her insights on the power of design, the tension between user-centric design and industrial constraints, and the importance of understanding user needs to create better solutions. She provides examples of how digital tools can simplify and improve processes in manufacturing, such as automating data recording and graphing tasks. She also touches on the challenges and opportunities in enterprise software UX and the potential of AI-generated design tools.

The Augmented podcast is created in association with Tulip, connected frontline operations platform that connects the people, machines, devices, and the systems used in a production or logistics process in a physical location. Tulip is democratizing technology and empowering those closest to operations to solve problems. Tulip is also hiring. You can find Tulip at tulip.co.

Augmented is a podcast for industry leaders, process engineers, and shop floor operators, hosted by futurist Trond Arne Undheim and presented by Tulip. Follow the podcast on Twitter or LinkedIn.

Special Guest: Kimberly Andersson.