I watched the Super Bowl with my family a couple weekends ago and I noticed that the members of my family that were cheering for San Francisco (Not Taylor Swift’s BF’s team) had to go on and on about how much air time Taylor got and how she was annoyingly interacting with her friends. (HOW DARE SHE?!)

Me, my mom and my husband were cheering for Kansas City. So we were loving watching her celebrate and enjoy herself. She was acting like a completely normal human being watching someone they love play an important football game. 

What the members of my family have is called a: Confirmation Bias. 

Which means, human brains actively search for evidence to validate their current beliefs.

IE, “I want Kansas City to lose = Taylor Swift is annoying.” Even if she’s really not. But our brains and our ego’s would rather be right, than see the truth.

A confirmation bias plays out often in the fertility journey and can be a very sneaky, subconscious way to resist the change that brings us closer to our babies. 

FOR EXAMPLE:

Let’s say you have the super common perfectionist belief that: “I’m not doing enough to get pregnant.” 

Despite this belief, you start making small changes in your life to improve your mental and physical health. You’re more present, you have more energy, you’re more connected with your partner, and you’ve even started going on daily walks. You feel sooo good and at peace. But then…  you get your period. Even though you have evidence in your mind and body that you’ve never felt better and you’re making so much progress, your locked in confirmation bias of “I’m not doing enough.” kicks into full gear. And you fall back to square 1. 

The confirmation bias belief is what actually runs the show. Because it will always look for evidence to be RIGHT, instead of letting go of the ego, and entering into the uncertain territory of pregnancy.

This is SO IMPORTANT to become aware of, so I recorded a podcast on it: Confirmation bias and how it affects fertility. 

And I even share ways to change this, in simple, powerful steps. Listen now!