In this episode, we have the pleasure of hosting Elva Li, a distinguished luxury branding specialist based in Australia. Elva's expertise in luxury branding is unparalleled, and her unique perspective is sure to captivate and inspire you. 

 Lets have a quick look at her journey from being just another girl with a regular job to an industry expert who is now helping other businesses move towards success! 

Key Takeaways

#1 Timeless Excellence

Luxury branding requires patience and dedication to build a brand that stands the test of time. By investing in the long-term vision of a luxury brand, you can create an enduring legacy of excellence.

#2 Important elements of luxury branding

Visuals and imagery play a vital role in luxury branding, establishing a powerful connection between the brand and its audience. Therefore make sure that the visuals you create for your branding reflect the unique personality of your business so that customers can develop a sense of connection. 

#3 Courage and confidence 

Quitting the corporate world and setting up your own business can be scary but don't let your fears consume you. It doesn't matter whether you are planning on becoming a small salon owner or starting a multinational corporation, without confidence and courage, many of your dreams will remain unfulfilled. 

Timestamps

1:05-6:12 

Elva shares her inspiring origin story, providing insights into her journey and how she entered the world of luxury branding. She delves into her personal connection with luxury branding and what it truly means to her. Her unique perspective sheds light on the essence of luxury and its significance in the branding world.

8:32-9:10 

In this segment, Elva opens up about her relationship with her family after embarking on her entrepreneurial journey. 

14:15-14:59 

Elva explains how branding plays a pivotal role in the luxury market, and how visuals and imagery directly impact clients, establishing a powerful connection between the brand and its audience. This segment offers practical tips and genuine advice for anyone seeking to enhance their branding strategies.

Key Quotes

●      "Luxury branding is about acknowledging your own mastery and creating at the highest level."

●      "Luxury is the freedom to choose, a divine source, a way of expressing beauty in this world."

●      "Visuals need to authentically and genuinely reflect the unique personality of your brand."

Don't miss out on the opportunity to gain valuable insights and tips from a distinguished expert in the field!

Connect with Elva Li

ELVA LI Luxury Branding

Sponsors

Ola Goldsmith Hair Extension Supplier & Training Academy.

Ola also helps hair and beauty bosses grow their business, their confidence and their income through her affordable membership program from just £7 P/M.

www.olagoldsmithbusiness.co.uk/

Sky Premium Life Products  https://skypremiumlife.co.uk/

https://www.instagram.com/skypremiumlife/

Code for 15% OFF : kgpodcast15

TNB Skills Training

Our funded apprenticeships now come with exclusive access to the High Performance Stylist Platform

Apply now quoting KGPodcast www.tnbskillstraining.co.uk/contact/