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In this podcast episode, we are joined by Ali Majed who is a successful beauty content creator. Join us as he shares his inspiring career story, the challenges he faced on his journey, and most importantly how he started his career. 

Timestamps

0:17- 4:02

Ali starts by introducing himself and his work as a beauty content creator who started his journey on Tiktok. The two also talk about their first meeting in Saudi Arabia and Ali’s experience filming and posting his first public video. 

6:08-7:07

Influencer life is not always as glamorous as it appears on screen. Ali and Katie shed some light on this topic and how the masses tend to make generalisations based on a few clips they see online. Ali also shares the reality of dealing with finances as a new content creator in the industry and how it takes a lot of time and effort before you get the true value of the work you do. 

7:08-9:00

Katie and Ali have a detailed discussion on the importance for entrepreneurs and content creators to connect with their audience and show up with their authentic personality no matter how difficult it may appear at first.

15:52-17:44

Here, Ali shares his thoughts about how to choose people/brands to work with and the benefits big companies can get by collaborating with micro-influencers. 

26:41-30:11

Before wrapping off the podcast, Ali talks about some of his favourite influencers and content creators and what made him look up to them along with some genuine advice for anybody who is looking to enter the industry. 

Key takeaways

#1 Avoid Over Excessive Planning

When you're starting something new, especially something that requires you to get out of your comfort zone, don't overthink. Your first attempt at anything will not be perfect and it doesn't have to be perfect. What's important is that you start and stay consistent while maintaining a strong learning mindset. 

#2 Niche down

Content creation and entrepreneurship can be soul-sucking sometimes especially when you're handling all of your work yourself. However, having a specific niche that you truly enjoy can reduce your work stress significantly since you are enjoying what you do. So, it's not always a good idea to chase after the most high-paying or popular niches, sticking to where your strength and passion lie can do wonders too. 

 Key Quotes

About Guest

Ali Majed (@mushumajed) | TikTok

https://www.instagram.com/mushumajed/

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