Today we complete the series How to Supercharge Your Email. This is part 3 of 3. If you haven’t heard the first part of this series you can hear parts 1 and 2 here and here.

We have been talking about the success of the Colorit contests. We have talked about the email flows that contestants receive in their inboxes. These flows have really helped us get more sales. Colorit has 7 to 8 flows on Klaviyo that have a sequence of 10 emails each. Today we’re going to talk about the campaigns we do in Klaviyo.

A campaign is just a single email that announces product information. We talk about 3 of these campaigns during the episode. We had a testimonial request, a new book announcement, and an Affiliate program announcement.

Some of the topics we bring up today are:

• How you can win a free hour of consulting with us.
• When to cull your email list.
• Klaviyo compared to Mailchimp.
• Colorit’s current high ranking on Amazon.
• The Pros and Cons of using Amazon.
• Colorit’s acceptance into Google Trusted stores.

As you can see we have some big things happening with Colorit and we can thank email for part of that.

Resources Mentioned on Today’s Episode:

Colorit.com

Klaviyo

Amazon

Mailchimp

Icewraps.com

Cuttingboard.com

If you have any questions or anything you’d like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also we would really appreciate if you would leave us a review on iTunes. Thanks for listening!