We offer a cautionary tale on today’s episode. Our guest Charles Lee was bootstrapping his business Petphabet with Amazon. Until a simple misunderstanding and a careless login cost him his account. Charles’s account was shut down for 6 to 7 weeks and he lost hundreds of thousands of dollars in revenue. The lack of funds also forced him to let his team go.

Today Charles tells us how they went about correcting this disaster and what he and his company plan to do to get back on track.