The Best Practices Show with Kirk Behrendt

Episode #227: Secrets to More New Patients by Removing Friction with Dr. Eric Rindler


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Episode #227: Secrets to More New Patients by Removing Friction with Dr. Eric Rindler
Today’s Episode:
Dr. Eric Rindler is here to talk about his tool Schedule Widget that removes resistance for potential patients and makes it easier for dentists to be found and contacted. Dr. Rindler is a periodontist in San Antonio, Texas. After being in practice for 20 years, he decided to get his MBA. He then started looking at the practice of dentistry from a different lens. We are both enthusiastic about education, dentistry, and the great people we meet along the way.
In this conversation, you get a glimpse into the enthusiasm of Dr. Rindler and how his tool Schedule Widget can improve your practice and conversions in the easiest way possible. We also talk about ACT Dental U and our love for education, and above all else the great people and connections that we get to make all while improving our love of dentistry and dental practices.
Show Notes
[01:45] Dr. Eric Rindler was in private practice for over 20 years. Then he went back to school and got his MBA. This gave him a new lens to look at everything Dental. He started studying the dental ecosystem and looking at each stakeholder.
[03:20] He came up with a tool called Schedule Widget to increase engagement in practices.
[05:57] There's no shortage of patients out there. Less than 18% of patients go to dentists. Online scheduling needs to be available to help make it easier for patients to go.
[07:02] 75% of the calls during working hours are missed. We need to do a better job. Online scheduling will increase lead conversion.
[07:53] The weakness is lead conversion. Once the patient shows up, they need to become part of the practice.
[09:22] You pick and choose which spot to put the patients in and they are still triaged by the staff members. It's not just people in the public signing up online.
[11:08] There needs to be training and skilled methods for screening initial phone calls.
[13:51] Schedule widget helped Dr. Bob Margeas get hundreds of new patients. It removes friction and makes things easy for new patients.
[16:23] Schedule Widget is on different websites. If someone goes to a dental website, they will get a list of local available dentists and specialists. They can schedule directly right there. Friction removed!
[19:19] Schedule Widget is free, but there is a premium model which includes customization features.
[20:44] Sign up now. It's free, and it only takes about 90 seconds.
[21:47] The goal is to grow dentistry by having the easiest possible user interface.
[28:08] ACT has a great team of coaches and intern ninjas. It's all about having a better practice and a better life.
[32:13] Kirk could be in CE all day. He loves learning and the people he gets to meet and interact with.
[34:43] Lagniappe is a Cajun word that means a little more and that is what we are trying to give through our services and tools.
[37:43] Sign up to Schedule Widget and use the code ACT dental. ACT Dental U attendees get the premium version for free.
Links and Resources:
http://rindlerdds.com/ (Dr. Eric Rindler)
https://www.oldwellsolutions.com/ (Schedule Widget)
https://www.iowadentalgroup.com/our-dentists/dr-bob-margeas/ (Dr. Bob Margeas)
https://www.actdental.com/actdentalu (ACT Dental U)
...more
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