In this episode of Wash Talk: The Carwash Podcast, host Rich DiPaolo welcomes Brenda Jane Johnstone, founder of Women in Carwash™, to discuss the upcoming 12th Women in Carwash conference, taking place January 18-20 at the Hilton Clearwater Beach Resort & Spa. Johnstone shares the story behind the event’s creation, including the inspiration that led her to build a space dedicated to empowering women across all segments of the carwash industry. She reflects on how the conference has grown from its early beginnings into a dynamic community focused on professional development, mentorship and leadership. Listeners will hear inspiring examples of how attendees have strengthened their confidence and advanced their careers after participating in past events. Johnstone also discusses the progress being made to foster inclusion within what has long been a male-dominated field, while highlighting where more work remains. For those considering attending for the first time, Johnstone offers tips on how to make the most of the experience through networking, workshops and authentic connections. Finally, she shares her vision for the future of Women in Carwash, as the event continues to unite, educate and inspire the next generation of leaders driving the industry forward.