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In this episode of the Vacation Rental Revolution podcast, Shawn Moore and Jake Shehee discuss the importance of understanding seasonality in short-term rentals, effective pricing strategies during peak seasons, and the significance of marketing campaigns to keep properties top of mind for potential guests. They also explore the current real estate market dynamics, emphasizing the opportunities available for buyers in a shifting market.

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Campaigns

00:00:00 Intro

00:00:12 The Show Begins

00:01:00 Understanding Seasonality (Pricing)

00:12:45 What Is Your Lead Time?

00:15:20 Minimum Night Stays

00:17:05 Top Of Mind Campaigns & Direct Bookings

00:20:30 Consumer Behavior - Desirability

00:22:15 How To Handle A Worst Case Scenario

00:25:50 Is Now A Good Time To Buy

00:33:30 Wrap Up & Encouragement