In today’s episode we’ll be talking about how to modify your conversion for your e-commerce store for your checkout page and cart page to increase your checkout rate. These are methods we’ve used that have worked on our websites, have been documented, and are essentially fool-proof. We’ll also be uncovering the most common problems made on e-commerce sites, and telling you how to fix them. Here are some other topics we go over: Why conversions are great and why you should focus on them Why you should reconsider how you’re using PayPal at checkout Why it’s important to test your payment methods How to baby-proof your checkout to get your conversions up How to eliminate distractions on your website If you’ve ever wondered how your customers interact with your website, we’ll be talking about the different kinds of software and tools you can use to gain information that will help you improve your traffic. We also go in depth on each method we’ve used to gain much higher percentage of both traffic and conversions. Some other things you’ll be learning today include: How to reassure your customers that your checkout page is safe How to do a split test with […]