Giovanna “Gigi” Gonzaléz, financial educator, influencer, founder of The First Gen Mentor, and author of the upcoming book, Cultura & Cash, joins the Journey to Launch podcast to discuss how she quit her 10 year corporate career in financial services to pursue her true passion: teaching financial literacy to young adults.

Giovanna teaches personal finance and career navigation at universities, companies, and on her TikTok account, @thefirstgenmentor. She was named Top 25 Creator by Fast Company, 40 under 40 by the Hispanic Alliance for Career Enhancement, and "Latinx to Watch" by Hispanic Executive Magazine.

We also talk about Gigi’s hysterectomy, why money played a big role in her recovery, her immigrant upbringing, setting financial boundaries with loved ones, and more.

In this episode you’ll learn more about:

• How Gigi went from paycheck-to-paycheck to personal finance educator, leader and viral social media influencer
• Why relocating to a different, lower cost of living city could be the secret ingredient to financial freedom
• The power of goal setting, dreaming big and knowing your why
• F-U funds, dealing with the inconsistency of entrepreneurship, giving yourself a timeline for success + more

Other Links Mentioned in episode:

• Check out Gigi's book Cultura and Cash
• Get The Budget Bootcamp for FREE
• Pre-order my new book, Your Journey to Financial Freedom and get access to FIRE STARTER Course for FREE
• Check out my personal website here.
• Join The Weekly Newsletter List
• Leave me a voicemail– Leave me a question on the Journey To Launch voicemail and have it answered on the podcast!
• YNAB –  Start managing your money and budgeting so that you can reach your financial dreams. Sign up for a free 34 days trial of YNAB, my go-to budgeting app by using my referral link.
• What stage of the financial journey are you on? Are you working on financial stability or work flexibility? Find out with this free assessment and get a curated list of the 10 next best episodes for you to listen to depending on your stage. Check it out here!

Connect with Gigi:

• Website: TheFirstGenMentor.com 
• Instagram:@GigiTheFirstGenMentor

Connect with me:

• Instagram: @Journeytolaunch
• Twitter: @JourneyToLaunch
• Facebook: @Journey To Launch
• Join the Private Facebook Group
• Join the Waitlist for My FI Course
• Get The Free Jumpstart Guide
• Get The Budget Bootcamp for FREE