<p>On this episode, Dan and Donnie delve into how to maximize your investment in marketing to effectively grow your business. They cover various budgeting methods, the pros and cons of each, and key numbers to track, such as cost per sale, cost per lead and more.</p>

On this episode, Dan and Donnie delve into how to maximize your investment in marketing to effectively grow your business. They cover various budgeting methods, the pros and cons of each, and key numbers to track, such as cost per sale, cost per lead and more.

Episode 70: Budgeting for Marketing That Works

The PMP Industry Insiders podcast helps pest control and lawn care professionals grow their businesses. Every week, hosts Donnie Shelton and Dan Gordon talk with the biggest players in the pest control and lawn care markets about what’s changing in the industry and take listeners to the front lines of what the future holds.

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Episode 70: Budgeting for Marketing That Works

Episode 70: Budgeting for Marketing That Works

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