Do you rely on email marketing to generate leads? What about telephone prospecting? As it turns out, there are specific times of day and the week that are more effective...and it's not quite what you think. Check out this episode for the exact statistics.

Colors shape our perception of products and services, period. They can also be used to set the tone on how we feel when we go into a persuasive encounter. Some colors instill a feeling of professionalism. Some colors make us hungry. Others grab our attention. On this episode, Kurt and Steve break down colors and how we can use them to enhance our message as persuaders.