It's always helpful to learn more about what successful people do in their daily lives. In this episode, Kurt and Steve highlight three key lessons we can learn form succeessful people.

For this week's Persuasion IQ question, Kurt and Steve talk about how to effectively build emotion at the right time during your presentation. Measuring the rate of your speech during the credibilty phase and then changing to the right rate during your call to action can make or break you!