Augmented reveals the stories behind the new era of industrial operations, where technology will restore the agility of frontline workers. 

In episode 9 of the podcast (@AugmentedPod), the topic is: The Fourth Industrial Revolution post-COVID-19. Our guest is Francisco, Betti, Head of Advanced Manufacturing and Production, World Economic Forum.

In this conversation, we talk about why he got into manufacturing and how the World Economic Forum works. We discuss how the Forum has changed over these past 5 years and how manufacturing has become the lead topic among the global elite. The manufacturing platform is now, arguably, the primary among 17 flagship initiatives at the World Economic Forum. We go deeply into the changing business models of manufacturing and what the next decade holds.

After listening to this episode, check out World Economic Forum as well as Francisco, Betti's social profile.

• World Economic Forum: https://www.weforum.org/
• Francisco, Betti: https://www.linkedin.com/in/francisco-betti-10074342/?originalSubdomain=ch

Trond's takeaway: Manufacturing has escalated in prominence during COVID-19, and for good reason. What we can produce decides what we can become. The deep digitalization gains society has made over the past few years had to quickly be implemented on the factory floor. Surprisingly, a large part of the industry was ready. But the process now needs to complete and the results will likely be an entirely new production platform for the world. 

Thanks for listening. If you liked the show, subscribe at Augmentedpodcast.co or in your preferred podcast player, and rate us with five stars. If you liked this episode, you might also like episode 4: A Renaissance of Manufacturing or episode 6: Work of the Future. Augmented--the industry 4.0 podcast.

Special Guest: Francisco Betti.