This week, Tara speaks with veteran brand strategist and Creative Director Alicia Johnson. Alicia has been leading iconic brand turnarounds for over twenty years with […]

Episode 92 – Creating Luxury Brands With an Emphasis on Impact With Alicia Johnson

Work is central to the human experience. It helps us shape our identities, care for those we love, and contribute to our communities. Work can be a source of power and a catalyst for change. Unfortunately, that's not how most of us experience work—even those who work for themselves. Our labor and creative spirit are used to enrich others and maintain the status quo. It's time for an intervention. What Works is a show about rethinking work, business, and leadership for the 21st-century economy. Host Tara McMullin covers money, management, culture, media, philosophy, and more to figure out what's working (and what's not) today. Tara offers a distinctly interdisciplinary approach to deep-dive analysis of how we work and how work shapes us.

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Episode 92 – Creating Luxury Brands With an Emphasis on Impact With Alicia Johnson

Episode 92 – Creating Luxury Brands With an Emphasis on Impact With Alicia Johnson

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