It is said that death and taxes are the only two certainties in life. Add to these, the enormous growth of the ETF industry as a third irrefutable occurrence. Covering the landscape of exchange traded funds for Bloomberg is Eric Balchunas, a man steeped in the most plain vanilla of products like the SPY to the newest flavors of underlying exposures and payout constructions which he calls “hot sauce”.

Our conversation starts with an overview of the massive ETF haul in 2024 and we learn that inflows were 1.1 trillion and each region set a record geographically. Eric stresses how effective the product has been in providing liquidity for end users and in the continuous decline in fees that the industry has successfully achieved. With this last point in mind we touch on Eric’s book, “The Bogle Effect”, which details his interactions with the pioneering founder of Vanguard, John Bogle. Eric estimates that on the very low side, Bogle’s impact has saved investors 1 trillion dollars through lower fees and increased competition in the industry.

We next talk about innovations in the ETF market including unique structures that embed both leverage and derivatives, touching on tail wagging the dog scenarios in which a leveraged ETF amplifies volatility in the underlying. Lastly, we talk about ETFs that provide access to crypto exposure. With the resounding success of IBIT, the spot Bitcoin ETF, Eric sees XRP, Solana and Litecoin among those that will hit the market at some point as well.  

I hope you enjoy this episode of the Alpha Exchange, my conversation with Eric Balchunas.