Ever felt like you’re doing everything right—showing up, following the strategy, putting in the time—and still not seeing results?

If you're wondering whether to stay the course or jump to something new, this episode will meet you right in that messy middle.

And this is not just another episode—it’s a celebration! 🎉

With 52 weekly episodes, this podcast officially turns one year old today—and I’m sharing the surprising story of what almost made me quit halfway through… and why sticking it out turned into my biggest growth moment of the year.

You’ll walk away with the Popcorn Principle—a mindset and system to help you stay committed just long enough to find out if your big strategy or project is actually working and about to start popping!

🎯 YOU'LL DISCOVER

• Why most strategies fail (hint: it's not because they're bad)
• How to know if you're quitting just before the results show up
• The 3 keys of the Popcorn Principle to support long-term commitment
• What worked (and what didn’t) during my first year of podcasting
• The exact systems I used to keep going when results were flat

🎁 CELEBRATING 1 YEAR OF THE SHOW

I’m so grateful you’re here—whether this is your first episode or your 52nd. Your support is one of the many reasons I kept going every single week (and can't wait to bring yuo more new episodes in 2026). THANK YOU!

🍿 GET CLEAR ON THE RIGHT STRATEGY TO PURSUE *FIRST*

Wondering about a new message, marketing strategy, or offer? Get clear by talking with an expert before you put the Popcorn Principle in play, and you'll see more pop than ever!

👉 Set a free consultation with me for January: www.greateststorycreative.com/consult

🎟️ JOIN ME FOR SUPER SIMPLE GOALS → LIVE WORKSHOP: JAN 5

Want to feel ready for your big moves in 2026?

👉 Save your seat for my new, Super Simple Goals workshop! www.greateststorycreative.com/popup

I’ll walk you through this exact 3-step process I use to set simple goals that really stick—plus share a surprise visual template you can reuse year after year.

#popcornprinciple #businessstrategy #marketingmindset #consistency #coachingbusiness #consultingbusiness #establishyourself

⚡️Get the referral message pros use—without overthinking it: https://www.greateststorycreative.com/message

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Ever wonder how some professionals always seem to get the best introductions, gigs, and client leads—without even asking?

In this episode, I’m breaking down one of the smartest (and most overlooked) networking moves that thoughtful pros use to consistently turn “I’ll connect you” into actual opportunities. You’ll learn why the follow-up is everything—and how to make it fast, confident, and easy for someone to open a door for you.

Plus, I’ll share my free, interactive tool to help you quickly write the exact paragraph that gets you great intros—without awkwardness or overthinking.

🎯 YOU'LL DISCOVER:

• Why the best opportunities go to the first (not the most qualified) responder
• The #1 mistake most coaches and consultants make when asking for referrals
• My exact 3-sentence referral message that opens doors faster
• The “Follow-Up MAGIC” system that turns connection into momentum
• A free tool that writes your referral message for you in minutes!

📝 FEATURED RESOURCE:

⚡️Use the free Referral Message Creator™ now: https://www.greateststorycreative.com/message

🎧 RELATED EPISODE ON ASKING FOR HELP:

💡 HELP: How to Ask for the Help You Need (Best Of) – from We Can Do Hard Things

📸 FEATURED "MOMENT OF MAGIC" SHOUTOUT:

Enjoy Faith Teasley’s Saltwater Collection of fine art coastal photography:

https://saltwatercollection.com

When was the last time your goals actually felt like you?

Not what you “should” want. Not a random revenue number. But clear, energizing intentions that guide your decisions all year long—without overwhelming you.

If traditional goal setting has ever left you feeling boxed in or burnt out, this episode is your permission slip to try something different. I'm sharing the surprisingly simple method that’s powered every one of my six-figure years—and why it works even if you don’t have everything figured out yet.

🎯 YOU'LL DISCOVER

• Why traditional goal setting didn’t work for me—and what I do instead
• How to create motivating goals that guide your decisions all year
• The three simple steps to set clear, inspiring goals in under an hour
• Why this process works even if you're unsure what next year will bring
• How to use goal themes as your North Star for ease, joy, and growth

🎟️ JOIN ME FOR SUPER SIMPLE GOALS → LIVE WORKSHOP: JAN 5

Want to simplify your planning and make space for what really matters?

👉 Save your seat for my new, Super Simple Goals workshop + get your ticket for just $7 between now and Dec. 7!

www.greateststorycreative.com/popup

I’ll walk you through this exact 3-step process—plus share a surprise visual template you can reuse year after year.

#goalsetting #simplify #clarity #sixfigurebusiness #businessstrategy #establishyourself

What if your business could feel lighter, more aligned—and more you?

In this special Best Of episode of the Establish Yourself® Podcast, I’m taking you behind the scenes of my time as a cast member at The Walt Disney Studios to share 3 powerful mindset shifts that still shape how I run my coaching and consulting business today. These aren’t just tips—they’re the rules I live by to build a joyful, profitable business that actually loves me back.

🎯 You’ll Discover:

• Why storytelling is your most powerful business tool
• The mindset shift that frees you from perfectionism
• How to run a business that supports your life (not the other way around)

📝 Mentioned in This Episode:

• Get on the waitlist for the Establish Yourself® Action Club (Doors open in January 2026): https://www.greateststorycreative.com/actionclub

Ever poured your heart into a big idea—only to have it flop?

That happened to me when I first tried to launch my Make More Magic™ Disney retreat in 2022. But this year, that same dream idea SOLD OUT with ease—and I didn’t have to push, chase, or convince anyone!

In this episode, I’m sharing exactly how I brought a failed offer back to life by co-creating it with my audience, asking before I built, and letting go of the pressure to sell.

If you’ve ever had a dream offer that didn’t land, this story will show you how to make it work—this time, with confidence, clarity, and clients who can’t wait to say yes.

🎯 YOU’LL DISCOVER:

• The 3 shifts that turned my flop into a sell-out
• How to validate your offer before you build it
• A simple way to let your clients shape your next big offer
• Why “no pressure” selling actually attracts your best-fit clients

🎢 WANT TO JOIN THE MAGIC?

If this story makes you wish you’d been at that retreat, good news—another one’s coming!

✨ Join the interest list for my next Make More Magic™ business retreat at Walt Disney World:

👉 greateststorycreative.com/retreat

You’ll be the first to know when applications open for the next experience.

Ever wished you had the perfect testimonial ready to go—for your sales page, a pitch, or even just to remind yourself that your work is making a real impact?

This minisode gives you the simple, on-the-go system I use to collect kind words, client wins, and testimonials without adding more to your to-do list. Whether it’s a comment on LinkedIn or a thank-you email from a happy client, I’ll show you how to capture it in seconds and organize it so it’s ready whenever you need it.

This is one of those behind-the-scenes practices that keeps my marketing clear, my confidence high, and my offers easy to promote—and now it’s yours.

🎯 YOU'LL DISCOVER:

• My go-to method for collecting client feedback on the fly
• How I organize social proof across offers like speaking, services, and my book
• A simple tweak that turns screenshots into powerful marketing assets
• Why this system helps with more than just visibility—it supports your momentum

📬 NEVER MISS A NEW EPISODE:

Want new episodes (and any exclusive resources or bonus tips) sent straight to your inbox?

👉 Sign up here to stay in the loop: greateststorycreative.com/podlinks

If you’ve ever said, “I wish I had more time to work ON my business, not just IN it…” this episode is your permission slip.

Back in 2016, I hit a wall in my business, and what came next turned into one of the smartest decisions I’ve ever made: I took the whole month of December off to create systems, rest, and reconnect with my why.

Nearly a decade later, Batch December has become my most powerful annual ritual—and in this episode, I’m sharing exactly how you can create space like this too (whether it's a month, a week, or just one day at a time).

If you've been craving more clarity, better systems, and guilt-free time to think, plan, and dream bigger, this episode gives you the blueprint to make it happen—on your terms.

🎯 YOU'LL DISCOVER

• The 5-step BATCH method I use to take a month off every year (without losing momentum or money)
• How to protect your calendar while still serving clients well
• Real examples from my business model that honor boundaries and boost revenu
• Why rest is not just recovery—it’s a strategy for long-term success

🎁 PODCAST LISTENER, GO FIND YOUR SURPRISE

👉 Secret just for you: Head over now to greateststorycreative.com/popup for something SPECIAL that ties into "T" in this episode!

📘 GET A FREE CHAPTER OF MY BOOK

Curious about Batch December and more smart, simple systems like it? I share them in my book, "Establish Yourself."

👉 Grab the first 50 pages of Establish Yourself for FREE now at greateststorycreative.com/read

Inside, I share more tools to clarify your brand, simplify your business, and attract your favorite clients.

🎧 DIVE DEEPER WITH THESE RELATED EPISODES

• Episode 32 | How to Be a Better Boss to Yourself (The Better Boss Method)
• Episode 5 | 3 Surprising Truths Behind How Real Coaches Grow Without Burnout

If you’ve ever gotten off a discovery call thinking, “Oh, maybe I gave away so much—and I’m still not sure they're gonna hire me now,” this episode is for you.

After leading more than 750 free consultations, I’ve learned that overgiving doesn’t lead to more yeses—it leads to burnout, confusion, and missed connections.

In this episode, I’m pulling back the curtain on how I run Feel-Good Discovery Calls—the kind that protect your time, communicate your value, and help the right clients say yes without pressure, pitch decks, or pretense.

Whether you’re booking 2 or 20 consults a month, you’ll walk away with a fresh perspective on what it really takes to turn free conversations into paid client work—without sleaze, scripts, or giving away the farm.

🎯 YOU'LL DISCOVER

• Why treating discovery calls as a pure "free sample" may be hurting your business
• The #1 question I ask that keeps every call focused and productive
• How I structure 20-minute calls to listen and lead (without a script)
• A simple tool that’s helped me sell over $600K in services—without a sales page
• 
  

🙌 PUT THIS INTO ACTION

Ready to show up clear and confident on every discovery call?

👉 Set your own free consult with me to explore Package Your Process™ with the Expert

This is my 1:1 service where we clarify your message, refine your offer, and create the tools you need to attract and book clients in feel-good discovery calls—like a one-pager, brand clarity, and more.

I'm now booking dates for January 2026, so be sure to set a time soon to talk if you're curious to work together early next year! (Tip: I take December off, so now is the best time to chat if you're interested)

🎧 DIVE INTO THESE RELATED EPISODES

• Episode 13 (Sleaze-free Sales Tips) | How to Sell Without Sleaze: Authentic Sales Tips for Coaches & Consultants
• Episode 1 (Offer One-Pagers) | How To Sell Confidently Without Sales Pages: My Quick 1-Pager Strategy
• Episode 43 (Free Samples in Your Content) | Wondering if You’re Giving Away Too Much for Free? Try the Costco Sample Strategy

#discoverycalls #salesstrategy #clientattraction #coaches #consultants #boundariesinbusiness #establishyourself #clarity #businessgrowth #marketingwithintegrity

When you know you need clients but don’t want to spend hours making cold pitches, burning money on ads, or waiting for speaking invitations that never come… what do you do?

For me, it’s always the same: I go back to my most reliable growth strategy—booking free speaking gigs. But how do you get them on your calendar in the first place?

In this episode, I’m pulling back the curtain on the exact process I've used for 10+ years (and still use today) to find and book free speaking opportunities in front of rooms filled with my potential dream clients.

And right now is the best time to use it—because most groups are booking their 2026 speakers as we speak. If you wait until January, you may miss the boat.

Whether you’re just getting started or ready to return to what actually works, this episode will show you how to take meaningful action this month to fill your calendar—and your client roster.

🎯 YOU'LL DISCOVER

• The 4-step strategy I use every time I want more clients from free speaking
• What to do before you ask for any gig (or risk hearing crickets)
• Why warm-ish asks beat cold pitches—and how to send one
• The mindset shift that changed everything (and made me $20K in LA)

🙌 PUT THIS INTO ACTION

🎁 INSTANT BONUS: My 4 Email Templates to Book Free Gigs

Want to make warm-ish asks that actually get replies (and speaking gigs)?

👉 Grab my 4 proven email templates—the exact ones I used to book 24 free speaking gigs in one year.

They’re your instant bonus when you sign up for my upcoming Clients From Speaking workshop: www.greateststorycreative.com/popup

Each template is a plug-and-play way to confidently reach out to:

• Your existing network
• Past speaking contacts
• Fellow speakers
• New chapters of organizations

Perfect for coaches and consultants who want to book gigs this fall now before 2026 calendars fill up.

Learn how to turn free talks into paying clients—without being salesy or overwhelming event organizers.

WORKSHOP

"Clients From Speaking"

🗓️ Tues. Oct 28 on Zoom (Replay + 4 Email Templates Included)

👉 www.greateststorycreative.com/popup

💬 PRIVATE HELP

Want 1:1 help to get clear on how to talk about what you do, and nail down which rooms and which talk would help you turn free speaking into paid dream clients?

👉 Set a free time to talk with me about Package Your Process™ with the Expert: www.greateststorycreative.com/consult

🎧 DIVE INTO THESE RELATED EPISODES

• Episode 42 | Get Clients From Speaking: 5 Not-So-Obvious Ways to Turn Free Talks Into Paying Clients

#speakingstrategy #clientattraction #freegigs #coaches #consultants #marketingwithintegrity #businessgrowth #establishyourself #confidenceinbusiness

If you’ve been putting out valuable content, showing up generously, and still not seeing the client conversions you want… you’re probably asking: Am I giving away too much for free?

I get this question all the time from coaches and consultants who are doing so much right—but still feeling like their content isn’t converting enough into paying clients.

After 12+ years and 400+ clients, I can confidently tell you: That's likely the wrong question.

In this episode, I’m introducing you to The Costco Sample Strategy — my approach to giving generously without leaking clients. You’ll learn how to connect your free content to your paid offers in a way that feels aligned, confident, and not at all gross.

This strategy will change how you think about free content (and Costco!) forever.

🎯 YOU'LL DISCOVER

• Why giving away value isn’t the core problem
• The 4 key practices of leveraging the Costco Sample Strategy
• How to talk about your offers in your marketing without being “salesy”
• Why alignment matters more than algorithms
• The exact method I use in this podcast to model what I teach

🙌 PUT THIS INTO ACTION

PRIVATE HELP

Ready to get clear on your offers and start confidently inviting clients to work with you?

👉 Set a free time to talk with me about about Package Your Process™ with the Expert: www.greateststorycreative.com/consult

This is my signature 1:1 service where we clarify your message, simplify your offers, and build foundational marketing tools on the spot—like a one-page website, brand identity, and more—to help you attract clients with confidence.

QUICK WORKSHOP

🎤 Want my help to turn your free talks into paying clients?

👉 Join my pop-up workshop soon: Clients From Speaking (Oct 28 + Replay): www.greateststorycreative.com/popup

You’ll learn how to build the bridge from free speaking to paid offers—without sounding salesy or upsetting event organizers.

🎧 DIVE INTO THESE RELATED EPISODES

• Episode 9 | Elevator Pitches That Get Clients: Clarify Your Message With My Brand CHIPS™ Formula (Brand CHIPS™)
• Episode 42 | Get Clients From Speaking: 5 Not-So-Obvious Ways to Turn Free Talks Into Paying Clients

#contentstrategy #clientattraction #coaches #consultants #brandstrategy #establishyourself #marketingtips #businessgrowth #packageyourexpertise