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‘Everyone snacks’: How Mars Wrigley is pursuing growth in emerging markets
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Listen to the podcast (duration: 31:32) > Mars Wrigley’s president of global emerging markets, Blas Maquivar, discusses consumers’ evolving snacking behaviors, the company’s digital and purpose-driven initiatives, and leadership lessons he’s learned during the pandemic.
See www.mckinsey.com/privacy-policy for privacy information
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By McKinsey Retail & Consumer Goods
4.8
1717 ratings
Read more >
Listen to the podcast (duration: 31:32) > Mars Wrigley’s president of global emerging markets, Blas Maquivar, discusses consumers’ evolving snacking behaviors, the company’s digital and purpose-driven initiatives, and leadership lessons he’s learned during the pandemic.
See www.mckinsey.com/privacy-policy for privacy information
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