Sweat Equity

Ex Account Manager Quits Her 6-figure Job To Become A Full Time Creator and Make $40k/mo


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In episode 50, Alex and Brian interview Courtney Johnson, An ex account manager who quit her job and become a full-time content creator making $40K+/mo. She dives into how she formulates her viral videos, how to "bait the fish" and how women can use their unique skills to succeed in business.

Checkout Courtney on Instagram:  [ / courtlynnjohnson  


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CHAPTERS:

0:00 Intro - Courtney Johnson

1:20 Working on Marketing Team of Cowboys

2:26 Idea Generation for Viral Video

8:24 Why Courtney Wen’t Full Time Creator

9:45 How To Find your Content Niche

12:10 How to find Content Series

13:58 How to find Hooks & Hook Forumla

17:20 The “Baiting The Fish Technique”

18:29 Sweat Equity Growth

19:28 2 Ways to do Podcasting

20:42 Content That Can Be Monetized

21:58 Going Viral is Less About Money

22:50 Posting on LinkedIn

24:20 Working with LinkedIn HQ

26:20 Testing Content with LinkedIn

27:27 Brainstorming Brian’s Spicy Takes

29:20 Very Spicy LinkedIn Post

30:48 How to Structure Video Concepts

33:55 Men or Women Employees?

35:02 Why Are Men More Inclined to Entrepreneurship?

36:20 Leverage your unique skills

37:30 Courtneys House

38:12 How The Cooperate world is Fake

41:14 Advice on stuck in a 9-5 role

42:00 Advice on starting to make content

42:54 Rich vs Poor habits

46:48 Advice to women breaking into Entrepreneurship

48:50 Skills Women need to prioritize

51:09 Ending Thoughts

...more
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