Freedom Focus Photography

Expanding your Marketing with Graham Crichton


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141 - Belfast-based photographer Graham Crichton hates talking to people. But he knows what it takes to run a successful photography business—wildly successful last year, in fact. So when it's time to schmooze with clients, have drinks with his competition or build community connections, Graham's ready to turn on what he calls show mode. 

Hear how Graham Crichton Photography grew to where it is today, and the direction he sees for his studio's future. You'll also get his spicy take on bad reviews—he lives for them, improbable as that may seem!    

What To Listen For:

  • Which referral-program model is most effective
  • Graham's top-selling product, and why you shouldn't rule it out
  • How to ensure voucher winners get in touch 
  • The single most important question to ask potential clients
  • What Graham's best-spending clients have in common

Whether you're like Graham and me—business people who take photographs—or you consider yourself an artist first, you'll enjoy this week's lively chat! 

Resources From This Episode:

  • Graham Crichton Photography
  • Graham Crichton Photography on Facebook
  • Graham's Instagram
  • Hair of the Dog Academy
  • Free Hair of the Dog Community
  • Hair of the Dog Elevate

JOIN THE PARTY:

  • Connect with us on Instagram
  • Explore valuable pet photography resources here
  • Discover effective pricing and sales strategies for all portrait photographers.
  • Ready to grow your business?  Elevate helps you do just that.
  • Check out our recommended gear and favorite books.  



...more
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Freedom Focus PhotographyBy Nicole Begley

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