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He built 14 stores. Then he sold 10 of them—one by one—during one of the toughest economic downturns in modern history.
In Fearless to Courageous, James Baxter reveals the sleepless nights, payroll fears, and hard leadership decisions that reshaped his company—and why focusing on four strong stores made him more profitable than ever before.
If you’re an entrepreneur navigating growth, succession, or tough calls about the future of your business, this episode delivers real-world insight on vision, culture, and the courage it takes to right the ship.
By Ratchet+Wrench4.7
2424 ratings
He built 14 stores. Then he sold 10 of them—one by one—during one of the toughest economic downturns in modern history.
In Fearless to Courageous, James Baxter reveals the sleepless nights, payroll fears, and hard leadership decisions that reshaped his company—and why focusing on four strong stores made him more profitable than ever before.
If you’re an entrepreneur navigating growth, succession, or tough calls about the future of your business, this episode delivers real-world insight on vision, culture, and the courage it takes to right the ship.

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