Field and Garden with Lisa Mason Ziegler

This is a recording of our casual show that airs live each Wednesday at 1 pm ET on Clubhouse.

This episode shares some of the tips and tricks of efficiencies we learned on the farm. 

To join the Clubhouse show LIVE, download the phone app. Search for Lisa Mason Ziegler or click this link and follow me. Join my club Flower Farming to be notified when I go live.

Visit TheGardenersWorkshop.com online garden shop and learning center.

This is a recording of our casual show that airs live each Wednesday at 1 pm ET on Clubhouse.

This episode shares the additional Cool Flowers we added since the book was published.

To join the Clubhouse show LIVE, download the phone app. Search for Lisa Mason Ziegler or click this link and follow me. Join my club Flower Farming to be notified when I go live.

Learn more about Cool Flowers HERE.

Visit TheGardenersWorkshop.com online garden shop and learning center.

This is a recording of our show that airs live each Wednesday at 1 pm ET on Clubhouse. 

This episode shares the up and downs of not sticking with your timing to plant cool-season hardy annuals. 

To join the Clubhouse show LIVE, download the phone app. Search for Lisa Mason Ziegler or click this link and follow me. Join my club Flower Farming to be notified when I go live.

Learn more about Cool Flowers HERE.

Visit TheGardenersWorkshop.com online garden shop and learning center.

This week learn how cold-season hardy annuals don’t just survive cool-to-cold weather, but thrive in those conditions. Overcome the fear and frustration of planting this group of spring-blooming flowers.

Resist the urge to complicate when to plant this group of flowers. Do Week 1’s homework and bring it to Week 2 to learn what flowers to plant when!

Watch the videos and request the resources:  The Cool-Season Flower Chronicles series 

Links mentioned in the video:

Introducing the Dragon Series Snapdragons:TGW Pink Dragons

TGW White Dragon

TGW Yellow Dragon

TGW Sunset Dragon

Remember, it’s not about you when deciding how-to start seeds. Often I hear folks speaking of why they decided on which method of starting their seeds and honesty, their reasons had nothing to do with the best method for a particular seed!

Here’s the thing, once you realize that seed starting can be easy once you know what it needs and give it to them— success is eminent. It is really that simple.

The Cool-Season Flower Chronicles Week 4 is all about making the choice, do you plant the seeds in the garden or do you start indoors. I hope it sheds some light for you! Next week is the final night in the series. I hope you’ll join me for the grand finale!

Watch the videos and request the resources:  The Cool-Season Flower Chronicles series 

Links mentioned in the video:

Biodegradable mulch film Bio360

Garden Hoe

Row Cover Kit

Link to cool-season seeds by category:

Category–Plant seeds directly in the garden

Category–Start seeds indoors

All cool season flower seeds

The Umbel family:

Dill

Ammi Majus

False Queen Anne’s Lace

This week learn how to provide the growing conditions that help Cool Flowers thrive in cold weather.

Watch the videos and request the resources:  The Cool-Season Flower Chronicles series 

Links mentioned:

Biodegradable mulch film Bio360

Silage Tarp

Garden Hoe

Row Cover Kit

Link to cool-season seeds by category:Category – Plant seeds directly in the garden

Category – Start seeds indoors

Category – All cool season flower seeds

Get the online course Cool Flowers, Beyond the Book for Flower Farming

Why I love Poppies:Iceland Poppies

Giant Poppy Pods

This week learn when and what to plant based on your winter hardiness zone and first and last frost dates. KUDOS to all that did their homework!!!

Remember: The greatest Cool Flowers fail is to not plant them at ALL!!!!!

Watch the videos and request the resources:  The Cool-Season Flower Chronicles series 

The Cool-Season Flower Chronicles videos and resources HERE.

Blog: Store Seeds Longer

Why I love Rudbeckia— so many, long cut, pollinators, bright, easyPrairie Sun

Indian Summer

Goldilocks

Triloba

Double Daisy

Such a frustrating subject, how to price your flowers? Warning this episode is not going to tell you how much to sell a flower for. My suggestion is to stop asking how much? but to ask how do I figure out how much I need to sell my flowers for? Professional education is the ticket.

If this question had a simple answer, it won't be in the top 5 questions I get weekly. Here is the thing-- pricing is unique to your business. You need to compare the fair market price (learn where to find reliable information), you have to know what you need to charge to make a profit. This process is very personal and unique to each business. 

There are no correct blanket pricing answers. The answer is found as a conclusion based on researching your region, the types of markets selling in, the market, and other variables. 

Pricing structure should be one of the early steps in starting your business. Having the flowers in a bucket harvested and not knowing is stressful and avoidable.

Being a member of the Association of Specialty Cut Flower Growers is the beginning of that journey.

My struggle since day one as a flower farmer? Thinking I needed more and more growing space. 

I expanded and expanded as I could being a city dweller and it worked. I successfully commercially farmed, made money, provided employment to my family and friends, and flowered southeastern Virginia for over 2 decades. 

Now, I’m in a full-circle moment. I am excited to take all my experiences and to focus my intentions on “growing intensively” on a smaller space as never before. 

Mentions: 

The Flower Farmer Show on Clubhouse (Audio Social App) Wednesdays at 1pm ET

The Flower Farmer Show Facebook Group

Connect with Lisa Live page

Lisa's Blog: Hertzler Farm Going Down