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In this episode of Fighting Matters, Steve Kwan (BJJ Mental Models) and Jesse Walker (Rough Hands BJJ) welcome special guest Dr. Derek Jones. Derek is a BJJ black belt, innovation educator, and retired philosophy professor whose work bridges martial arts, culture, and political thought. Together, the team explores how memes evolved from internet jokes into one of the most powerful tools of propaganda in modern politics.
From Richard Dawkins’ Selfish Gene to AI-driven meme floods, from the shifting Overton Window to the weaponization of humor, this conversation digs into how memes shape culture, spread extremism, and even destabilize democracy. Along the way, we discuss comedy as cover, the dangers of nihilism, and whether memes can still be reclaimed for good.
The takeaway: memes aren’t harmless entertainment; they’re a frontline in the battle over culture, politics, and truth itself.
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👥 Featuring:
Derek Jones — BJJ black belt, social innovator, philosopher
Steve Kwan — @BJJMentalModels
Jesse Walker — Rough Hands BJJ
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🧠 Topics We Cover:
• What memes really are: from Dawkins to digital culture
• How memes spread faster than truth, and why they stick
• The Overton Window and cultural manipulation
• Comedy, plausible deniability, and “just joking” politics
• AI meme factories and the flood of propaganda
• The Joker, fascism, and the politics of nihilism
• Can memes be used for good?
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📖 Chapters:
00:00 Introduction to Fighting Matters
01:01 Meet Derek Jones: Black Belt & Philosopher
03:15 What Is a Meme, Really?
07:13 How Memes Shape Personality and Culture
09:53 Why Anyone Can Now Create Viral Propaganda
14:10 AI and the Future of Meme Warfare
20:14 Memes, Overton Windows, and Shifting Norms
23:55 The Plausible Deniability of Sharing Memes
28:23 Comedy as Cover: From Pepe to Rogan
33:43 The Joker, Fascism, and Mocking the System
37:51 Memes as News and the COVID Meme Boom
41:36 Is Society Getting Dumber, or Just Faster?
46:49 Offloading Memory to AI: Help or Harm?
53:37 Wall-E vs. Terminator: The Real AI Dystopia
55:49 Human Responsibility in an Automated World
59:09 Can Memes Still Be Used for Good?
01:02:26 Levity, Connection, and Fighting Back with Humor
01:03:08 Closing Thoughts
In this special reaction episode of Fighting Matters, Jesse Walker and Mike Mahaffey respond to the shocking assassination of conservative influencer Charlie Kirk at a Utah event. While both hosts strongly condemn Kirk’s rhetoric as harmful and divisive, they emphasize that political violence is never the answer and only undermines progressive causes. They discuss the dangers of normalizing assassination as a political tool, the disproportionate fallout such acts will have on marginalized communities, and the urgent need to fight bad ideas with better ideas rather than bullets. Ultimately, they call for kindness, free speech, and a recommitment to democratic debate as the only sustainable way forward.
In this episode of Fighting Matters, hosts Stephan Kesting and Steve Kwan engage with Derek Beres, a health and science journalist and co-host of the Conspirituality podcast. They explore the role of RFK Jr and the Make America Healthy Again (MAHA) movement's role in promoting conspiracy thinking, inaccurate health narratives, and spreading of misinformation about vaccines. Stephan, Steve and Derek examine the historical roots of the anti-vax movement, the role of individualism in health conspiracies, and the influence of wellness culture on public health. They discuss the challenges of misinformation, the financial motivations behind health narratives, and the need for systemic change in health policy.
00:00 The Intersection of Conspiracy and Wellness Culture
06:04 The Deep Historical Roots of the Anti-Vax Movements
08:50 COVID Denialism and Its Roots
11:40 The Role of Individualism in Health Beliefs
14:47 How MAHA Has Dismantled Health Tracking Data
17:40 Data Integrity and COVID Death Counts
23:37 Why RFK's approach Is a Disaster for People Who Aren't Rich
26:42 The Profit Motive in Wellness
37:57 The Ethics of Supplement Marketing
41:34 The Dangers of Misinformation in Health
45:46 Contradictions in MAHA and MAGA Public Health Messaging
51:54 The Role of Personal Responsibility in Health
56:20 The Impact of Wellness Influencers
01:01:22 The Appeal of Common Sense Solutions
01:03:55 The Challenge of Misinformation
Follow the Conspirituality Podcast on all channels or go to https://www.conspirituality.net
Keep up with Derek's analyses of the situation at https://www.derekberes.com or at https://bsky.app/profile/derekberes.bsky.social
In this episode of Fighting Matters, Jeff Shaw (Bellingham BJJ) and Mike Mahaffey (Old Bastard BJJ) welcome special guest Jay O’Shea. Jay is a martial artist, scholar, and the author of Risk, Failure, Play: What Dance Reveals about Martial Arts Training. The team tackles one of the deepest questions in combat sports: what separates fighting from violence?
From the role of consent in Jiu-Jitsu and self-defense, to the rise of fascist fight clubs and the political stakes of play, this conversation explores how martial arts can shape culture far beyond the mat. Along the way, we dig into injuries, toughness, the gift of fear, and why rules and etiquette matter more than we realize.
The takeaway: martial arts aren’t just combat; they’re a practice of play, respect, and democracy.
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👥 Featuring:
Jay O’Shea — https://janetoshea.com/
Jeff Shaw — @JeffShawBJJ
Mike Mahaffey — @OldBastardBJJ
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🧠 Topics We Cover:
• Fighting vs. violence, and why consent makes the difference
• The culture of saying “no” on the mats
• Fear, denial, and the gift of fear in martial arts and politics
• MMA’s fascism problem and the politics of combat sports
• Martial arts as play: rules, etiquette, and respect
• Why collective culture beats hyper-individual heroism
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📖 Chapters:
00:00 Introduction to Fighting Matters
01:09 Distinguishing Fighting from Violence
04:20 The Complexity of Consent in Martial Arts
09:41 Normalizing Consent in Training
12:39 The Role of Fear in Martial Arts and Life
20:04 Confronting Denial and Fear in Society
28:15 Fascism and MMA: A Growing Concern
30:20 The Complexity of Combat Sports and Society
33:37 The Rise of Oligarch Masculinity in Martial Arts
36:18 The Fairness of Competition in Sports
41:20 Play, Creativity, and Martial Arts
50:59 The Role of Martial Arts in Combating Authoritarianism
In this episode of Fighting Matters, we're joined by "Jane Doe," who expands on her recent allegations surrounding Adam Zugec and ZUMA Martial Arts in Victoria, BC. "Jane" recaps her story of training at ZUMA, her experiences with misconduct and boundary violations, why she decided to go public, and how that experience has impacted her. We discuss the importance of consent, power dynamics in martial arts, and how gym culture can either protect or endanger its members.
We reached out to Mr. Zugec for comment but did not receive a response as of this episode’s publication.
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Victoria Police investigate Zuma Martial Arts after complaints — Chek News:
https://cheknews.ca/victoria-police-investigate-zuma-martial-arts-after-complaints-1268049/
Original Reddit post from "Jane":
https://www.reddit.com/r/bjj/comments/1lxmz76/psa_women_athletes_should_not_train_at_zuma_it_is/
Contact "Jane" on Reddit:
https://www.reddit.com/user/Forsaken-Credit3963/
“We Deserve Safe Gyms” Open Letter:
https://openletter.earth/we-deserve-safe-gyms-an-open-letter-on-sexual-harassment-at-zuma-combat-and-social-club-in-victoria-bc-e8f9fca7
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🧠 Topics We Cover:
• Jane’s personal story and why she left ZUMA
• Allegations of misconduct against Adam Zugec
• Why “no” must always be respected on the mats
• Cult-like power dynamics in martial arts communities
• How gym owners can build a culture of consent and safety
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⚠️ Disclaimer: The experiences shared in this episode are our guest’s personal accounts and perspectives. They remain allegations. The individuals and organizations named are entitled to respond, and nothing in this discussion should be taken as a legal finding of guilt or liability.
✍️ Call to Action: We share these stories because we believe it’s in the public interest to discuss issues of safety and accountability in martial arts. If you or someone you know has been affected, please know you are not alone. Speak up, seek support, and help us build a martial arts community rooted in safety, respect, and accountability.
In this episode of Fighting Matters, Steve Kwan of BJJ Mental Models, Jesse Walker of Rough Hands BJJ, and Mike Mahaffey of Old Bastard BJJ welcome special guest Eric Muntz to tackle one of the most self-destructive tendencies of the political left: the purity trap.
We’ve talked plenty about the dangers of the far right, but tonight we turn the mirror on ourselves. Why do progressive movements so often collapse into circular firing squads, language policing, and purity tests that alienate allies and shrink coalitions? And how can we build the kind of durable, inclusive movements needed to actually fight back against authoritarianism?
From South Park jokes and punk rock roots, to the paradox of control in Jiu-Jitsu and the paradox of tolerance in politics, this conversation draws surprising parallels between martial arts and activism. The takeaway: no coalition survives if everyone must already be perfect to join it.
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👥 Featuring:
Steve Kwan @BJJMentalModels
Jesse Walker @RoughHandsBJJ
Mike Mahaffey @OldBastardBJJ
Eric Muntz
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🧠 Topics We Cover:
• What purity testing and circular firing squads look like on the left
• The paradox of control in Jiu-Jitsu and politics
• Why the right builds coalitions while the left splinters
• Language policing, intent vs. words, and why it matters
• How to assume good faith and give people room to grow
• The risks of gatekeeping identity and belonging
• Strategies for building stronger, more inclusive movements
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📖 Chapters:
00:00 Introduction and Setting the Scene
02:26 Addressing the Left's Challenges
03:01 Purity Testing and Circular Firing Squads
07:41 The Paradox of Control in Movements
10:58 Language and Intent in Political Discourse
19:24 Finding Common Ground and Moving Forward
24:15 Respecting Identity and Pronouns
27:16 Freedom of Expression and Identity
29:22 Language and Its Impact on Identity
31:29 Advocacy and Consent
33:58 Navigating Identity and Representation
38:10 Purity Tests and Identity
42:49 Criticism from Within the Community
50:00 Language as an Obstacle to Progress
50:59 The Challenge of Political Unity
53:50 Bridging the Divide: Empathy in Politics
59:05 Navigating Flawed Leadership
01:01:58 The Stakes of Political Compromise
01:04:42 Closing Thoughts and Reflections
In this episode of Fighting Matters, Steve Kwan of BJJ Mental Models is joined by Stephan Kesting, Mike Mahaffey, and former FBI special agent Mike German to uncover the truth about “Active Clubs” — far-right extremist fight clubs infiltrating martial arts.
Mike German spent 16 years as an FBI undercover agent, including operations against neo-Nazi and militia groups. He explains how white supremacist networks operate, how they infiltrate sports like BJJ and MMA, and what the martial arts community can do to push back.
From FBI counterterrorism policy to the role of coaches in preventing radicalization, this is a candid, high-stakes conversation about one of the most dangerous threats facing combat sports today.
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👥 Featuring:
Steve Kwan @BJJMentalModels
Stephan Kesting @grapplearts
Mike Mahaffey @OldBastardBJJ
Mike German — Author, Policing White Supremacy
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🧠 Topics We Cover:
• What “Active Clubs” are and why they matter
• How white supremacists use martial arts for recruitment
• The FBI’s approach to investigating extremist networks
• Why far-right infiltration is a growing threat in BJJ and MMA
• Practical steps coaches and gym owners can take to keep hate out of their schools
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📚 Resources & Links:
• Mike German’s book, Policing White Supremacy: https://thenewpress.org/books/policing-white-supremacy/
• Brennan Center for Justice: https://www.brennancenter.org/
• BJJ Mental Models: https://bjjmentalmodels.com
• Fighting Matters podcast archive: https://linktree.com/fightingmatters
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📖 Chapters:
00:00 Introduction to the Conversation
02:31 Understanding the Rise of Far-Right Extremism
06:33 The Historical Context of White Supremacy
11:00 The Role of Authority in Normalizing Extremism
13:16 The Impact of Political Rhetoric on Extremism
16:14 Law Enforcement's Response to White Supremacy
20:54 The Pervasiveness of White Supremacy in Law Enforcement
24:25 The Modern Face of White Supremacy
28:11 Free Speech vs. Hate Speech
41:44 Combating Hate and Supporting Vulnerable Communities
45:56 Understanding the Organization of White Supremacist Groups
51:03 The Role of the Internet in Extremism
56:41 Law Enforcement and Political Will
01:01:52 The Paradox of Tolerance in Communities
01:05:17 Effective Strategies Against White Supremacy
01:11:59 Reclaiming Masculinity and Community Space
In this episode of Fighting Matters, Steve Kwan of BJJ Mental Models and Jesse Walker of Rough Hands BJJ are joined by wrestling historian David Wolf to unpack how Donald Trump turned American politics into a pro wrestling storyline.
From Trump’s long history with Vince McMahon and WWE, to the political weaponization of kayfabe, we dig into how the tactics of the squared circle, like manufactured rivalries, inflated numbers, and outrageous storylines, became the blueprint for his rise.
We also explore the deep parallels between wrestling promotions and political campaigns, how “alternative facts” mirror scripted outcomes, and why the UFC’s current culture war isn’t far removed from WWE’s most controversial angles.
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👥 Featuring:
Steve Kwan @BJJMentalModels
Jesse Walker @RoughHandsBJJ
David Wolf
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🧠 Topics We Cover:
• How Trump’s WWE career shaped his political persona
• The carny roots of pro wrestling and the art of the “work”
• Why politics may be more scripted than wrestling
• The role of kayfabe in manufacturing enemies and controlling narratives
• WWE’s history of exploiting controversy for attention
• Sportwashing: how regimes use combat sports to launder their image
• Why UFC’s embrace of MAGA mirrors WWE’s heel/face booking
• What Trump’s obsession with ratings tells us about his decision-making
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📖 Chapters:
00:00 The Relevance of Professional Wrestling Today
02:29 The Evolution of Professional Wrestling
06:57 The Politics of Wrestling and Real Life
11:06 The Montreal Screwjob: A Case Study in Politics
15:37 Donald Trump: A Product of Wrestling Culture
19:58 The Performance of Politics and Wrestling
25:28 Sport Washing and the Role of Combat Sports
29:19 Wrestling's Controversial Storylines and Their Impact
37:11 The Disgust with Age and Politics in Wrestling
38:00 Creative Descent in WWE: The Triple H Era
39:29 The Evolution of Wrestling: From Morality Plays to Audience Participation
40:50 The Political Leanings of Wrestling Audiences
42:01 The Shift in Women's Representation in Wrestling
43:17 The Changing Dynamics of Wrestling Fans
45:40 The Role of Storytelling in Wrestling and Politics
46:10 The Schizophrenic Nature of WWE's Leadership
47:40 The Contradictions of WWE's Political Stance
49:02 Kayfabe in Politics: The Performative Nature of Governance
50:53 The Wild Card: Donald Trump in Politics and Wrestling
52:31 CM Punk: A Political Wrestling Narrative
58:36 The Depravity of WWE's Business Decisions
01:00:56 The Need for a Heel: Cultural Reflections in Politics
01:04:47 The Reflection of Society in Professional Wrestling
The Fighting Matters crew gathers to discuss how Russian martial arts, such as Systema and Sambo, have been linked to far-right ideology and are being used by Russia as a tool for propaganda, recruitment, and spreading disinformation in foreign countries, including the US.
We also discuss the evolving Trump-Epstein situation, right-wing ideologies in Hollywood, and how to curate the culture of your club to avoid it becoming a fascist hotbed.
Thanks to Steve Koepfer from New York Combat Sambo (https://www.instagram.com/sambosteve/) for joining us today!
From the publisher's feed
Fighting fascism and the far-right in combat sports like MMA and BJJ.

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