In this episode of The Australian Business Podcast Summer Series, Owen Rask demystifies the numbers that matter most in every business — and explains why ignoring your financials is one of the fastest ways to fail.

You don’t need to be an accountant to run a profitable business, but you do need to understand how money actually moves through your company. Owen breaks down the core financial concepts every founder must know, including turnover, revenue, cost of goods sold, gross profit, expenses, profit margin and net profit — without jargon or fluff.

This episode also introduces a simple, repeatable cash flow system designed for Australian business owners. Owen explains how a two- or three-account banking structure can remove stress, prevent nasty tax surprises and help you make better decisions month to month. You’ll learn why putting money aside early — even when it hurts — is the difference between confidence and chaos.

Owen also walks through the key tax obligations that catch founders off guard, including GST, PAYG, superannuation, payroll tax and income tax, and why working closely with a proactive accountant is a competitive advantage, not a cost.

If you want your business to feel predictable, sustainable and calm instead of reactive and stressful, this episode gives you the financial foundations to make your numbers truly humm.

Topics covered

• Understanding core business financial terms

• Revenue vs profit (and why it matters)

• Gross margin and net profit explained

• Simple cash flow systems that work

• How to structure business bank accounts

• Australian tax obligations for business owners

• Working with your accountant strategically

Episode Resources

• Join Rask’s business community

• Rask’s Australian Business Podcast

• Rask Business 101 (free course)

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DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg

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