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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.
In this episode, Dana addresses the spiral every mom entrepreneur knows too well: when your brain has 80,000 tabs open and everything feels equally important. She reveals how we condition everyone around us to need us, making it impossible to prioritize effectively. Dana introduces the FEE test and ROI framework to help you distinguish between being busy and being productive, shares why not all time with your kids has the same value (and why that's okay), and explains the three-step process to pull yourself back when you're overwhelmed. From the guilt of wasted time to the reality of managing multiple "babies" in your business, she gets honest about what it takes to stop spiraling. You don't need a perfect system—you just need clarity on what actually moves the needle.
Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/articles/chaos-of-motherhood/ 📚 Want more conversations like this? Browse our full library of articles: → https://bossmom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/27 It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why moms become "the rock" everyone depends on—and how that conditioning makes it impossible to prioritize effectively ✨ The FEE test framework (Financial, Environmental, Emotional) for making strategic decisions about where your energy goes ✨ How to calculate ROI on everything in your life—yes, even time with your kids—to figure out what actually moves the needle ✨ Why burning yourself out on tasks that feel productive doesn't move your business forward (and how to spot the difference) ✨ The "ten babies at once" problem and why you can't sustain high-intensity focus across multiple priorities simultaneously ✨ The 3-step process to pull yourself back from spiraling: identifying priorities, calculating ROI, and choosing your biggest lever ✨ Why your body will protect you from burnout if you keep exhausting yourself on the wrong things—and what to do instead Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com
By Dana Malstaff4.6
350350 ratings
At BossMom, we're normalizing the conversations that help you grow a business while raising a family.
In this episode, Dana addresses the spiral every mom entrepreneur knows too well: when your brain has 80,000 tabs open and everything feels equally important. She reveals how we condition everyone around us to need us, making it impossible to prioritize effectively. Dana introduces the FEE test and ROI framework to help you distinguish between being busy and being productive, shares why not all time with your kids has the same value (and why that's okay), and explains the three-step process to pull yourself back when you're overwhelmed. From the guilt of wasted time to the reality of managing multiple "babies" in your business, she gets honest about what it takes to stop spiraling. You don't need a perfect system—you just need clarity on what actually moves the needle.
Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/articles/chaos-of-motherhood/ 📚 Want more conversations like this? Browse our full library of articles: → https://bossmom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/27 It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why moms become "the rock" everyone depends on—and how that conditioning makes it impossible to prioritize effectively ✨ The FEE test framework (Financial, Environmental, Emotional) for making strategic decisions about where your energy goes ✨ How to calculate ROI on everything in your life—yes, even time with your kids—to figure out what actually moves the needle ✨ Why burning yourself out on tasks that feel productive doesn't move your business forward (and how to spot the difference) ✨ The "ten babies at once" problem and why you can't sustain high-intensity focus across multiple priorities simultaneously ✨ The 3-step process to pull yourself back from spiraling: identifying priorities, calculating ROI, and choosing your biggest lever ✨ Why your body will protect you from burnout if you keep exhausting yourself on the wrong things—and what to do instead Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com
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