Women with Cool Jobs

Fitness Empire Franchise Founder & CEO of Largest U.S. Fitness Program for Moms, with Lisa Druxman of Fit4Mom (Stroller Strides)


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What does it take to build a franchise with nearly 2,000 class locations, 1,850 instructors, and over 250 franchise owners across the United States?

Lisa Druxman built a fitness empire that meets moms where they’re at, literally in their neighborhoods and physically to create health and wellness!  She is the Founder and CEO of FIT4MOM, which is the largest fitness program for moms in the United States. Plus, she's a noted speaker, author, and podcaster. 

She initially created Stroller Strides in response to wanting to use her time during maternity leave  in a way that would allow her to be with her brand new baby while also being active and healthy. She ended up sharing what she was doing with her community in a short TV segment, and the rest is history.

We talk about:

  •  What is it like to build the business while having young children? 
  •  What are some of the details and nuances of building a franchise? 
  • What's the difference between being a franchisee and an entrepreneur building your own business? 
  • What are some specific techniques she uses to manage her time and mindset? 
  • How do you decide what ideas to pursue?
  • How to lessen the learning curve for yourself and others



Send Julie a text!!

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I absolutely LOVE being the host and producer of "Women with Cool Jobs", where I interview women who have unique, trailblazing, and innovative careers. It has been such a blessing to share stories of incredible, inspiring women since I started in 2020.

If you have benefitted from this work, or simply appreciate that I do it, please consider buying me a $5 coffee. ☕️

https://www.buymeacoffee.com/julieberman

Thank you so much for supporting me -- whether by sharing an episode with a friend, attending a LIVE WWCJ event in Phoenix, connecting with me on Instagram @womencooljobs or LinkedIn, sending me a note on my website (www.womenwithcooljobs.com), or by buying me a coffee! It all means so much. <3

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Women with Cool JobsBy Julie Berman

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