Freelancers are the secret ingredient to scaling your floral business without burning out—but managing them isn’t always easy. In this episode, Jen pulls back the curtain on how she’s built a thriving freelance team that supports her weddings, events, and installations. From creating a welcoming studio environment to setting clear expectations and having those tough conversations when needed, you’ll walk away with actionable strategies to lead with confidence and kindness.

If freelancers are part of your business—or you want them to be—this episode will help you hire, train, and retain the right people so you can step fully into your role as the CEO.

🎧 What You’ll Learn in This Episode:
🌸 How to set the tone for a positive, productive freelance environment
🌸 Jen’s process for onboarding and managing freelancers with clear systems
🌸 Tips for giving constructive feedback without damaging relationships
🌸 Why creating payment policies upfront saves time and stress
🌸 Ways to empower your team to work independently so you can focus on growth

💡 Whether you’re bringing in your first freelancer or managing a team of 10+, this episode is packed with insights to help you build a support system that elevates your business—and your life.

🔗 Mentioned in This Episode:
🌟 Floral Rockstar Retreat – September 21-23 (tickets are going fast!)