Social Media Decoded

From Credit to Content: How Calvin Russell Jr. Uses YouTube to Drive Leads and Build Wealth

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In this powerful episode of Social Media Decoded, Michelle Thames sits down with FICO-certified credit expert and YouTube strategist Calvin Russell Jr., CEO of 850 Club Credit. Calvin breaks down how he built a profitable real estate and credit consulting business by leveraging the power of content creation, especially on YouTube. He shares actionable tips for improving credit, generating consistent leads, and creating a sustainable online presence, without paid ads.

If you’ve been curious about how to use YouTube for business growth or want to get your finances in order while building a brand, this episode is packed with gems.

What You’ll Learn in This Episode:

  • How Calvin used YouTube to build a 7-figure business and attract daily leads
  • Credit tips that help clients qualify for mortgages and build wealth
  • Why content consistency beats perfection every time
  • The mindset shift entrepreneurs need to scale without burnout
  • Real talk on creating legacy and financial freedom as a business owner

    • Guest Info:
    Calvin Russell Jr.
    CEO of 850 Club Credit
    YouTube: youtube.com/@850club
    Website: 850clubelite.com
    Instagram: @mrpark850


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    Social Media DecodedBy Michelle Thames
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