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Embark on an enlightening journey with Priscila Fadul, the visionary founder of Lendava skincare, as she unfolds the narrative of her transition from an engineer with a cosmetic science flair to a beauty industry innovator. With a blend of science and aesthetics, Priscila's tale is one of embracing her age, simplifying beauty regimes, and crafting a skincare line that stands as a testament to efficacy and enjoyment. Our conversation peels back the layers on how Lendava is setting new industry benchmarks by fusing stunning packaging with formidable formulations, all while debunking the myth that one must choose between style and substance.

Wading through the intricacies of body care formulation, we take a closer look at the unique challenges Priscila faced while extending her skincare expertise beyond the visage. She sheds light on the meticulous curation of ingredients and the science of delivery mechanisms that ensure product efficacy, tackling issues like 'dupe culture' and the deceptive practice of 'angel dusting'. The dialogue reveals the critical need for genuine innovation in the beauty industry, and Priscila's commitment to quality, from the meticulous balance of preservatives to the precision of manufacturing processes.

In our final exchange, we delve into the profound impact of mentorship and the sharing of wisdom that shapes the future leaders of the beauty realm. Priscila illustrates her own journey from a STEM background to entrepreneurship, underscoring the value of education and experience. We discuss her philosophy of maintaining a concise product range that prioritizes skin health over fleeting trends, and the expectation of future products that remain true to this ethos. It's an inspiration for any skincare enthusiast or budding entrepreneur, showcasing the confluence of science, beauty, and the wisdom of generations.

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