This week on World’s Your Oysta, we’re joined by Hallie Gould—Editor-in-Chief of Byrdie and Brides—who’s redefining what it means to lead with heart, taste, and originality in the ever-evolving world of beauty and bridal media.

From her early days as an intern with a vision to now running two powerhouse publications, Hallie walks us through the pivotal moments that shaped her voice and career. We talk about leadership, creativity, and carving out space for authenticity in a world that’s always scrolling. This one’s for the writers, the dreamers, the beauty lovers, and anyone reimagining what modern media can look like.

In this episode, we get into:

• Hallie’s rise from intern to Editor-in-Chief—and how she found her lane in beauty
• The behind-the-scenes of building bold, engaging content at Byrdie and Brides
• Why mentorship matters, and what it actually looks like to build a supportive team
• Hallie’s tried-and-true beauty rituals—and the trends she’s keeping vs. cutting
• Her take on navigating hustle culture with softness, self-trust, and style
• A conversation full of career gems, beauty wisdom, and real talk about leadership in a digital age

Follow Hallie

• Instagram: @gouldhallie
• TikTok: @gouldhallie_

Follow Byrdie:

• Instagram: @byrdie
• TikTok: @Byrdie
• YouTube: @byrdie

Follow Brides:

• Instagram: @Brides
• TikTok: @brides
• Website: www.brides.com

Join the World’s Your Oysta community!

• Instagram: @wyo.pod
• TikTok: @wyo.pod
• Youtube: World's Your Oysta Podcast
• Website & Newsletter: WYO Podcast

Produced by Peoples Media

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