Entrepreneurial Tips you'll learn today on The Sales Podcast...

• Musicians can be "artsy fartsy" but he became a player with an entrepreneurial mindset
• Wanted to travel the world after his parents split up
• He'd love to travel with others and tour but he needed a band
• He was a drummer at the time but knew he needed to write some songs so he borrowed a guitar, taught himself, and got after it
• When he was 8 he wanted to be an author
• His bands did well quickly because he approached it as a business
• His CD was on the desk of Gene Simmons and he was looking for Canadian bands since his wife is Canadian (Shannon Tweed)
• He needed a creative outlet but he also needed to pay the rent
• He stopped everything to take care of his dad who had stage four cancer
• Not performing currently

Data over beta (intuition)."

• A lot of artists feel guilty charging for their work
• People feel unworthy of money
• They allow limiting beliefs to set in
• You need to approach this with a "whole brain," i.e., creative and logical

Why do celebrities do drugs and salespeople need hugs?

 

• Artists will self-sabotage to do what they want instead of what their fans want
• In 2021, with five mouths to feed, he has felt pressure and stress from having to provide for them
• He has to go create the cash and he loves the challenge
• The story is the challenge
• He was writing his book with a thumb on his iPhone while holding a sleeping, puking, farting baby
• Be resilient and disciplined to impact others
• This is what drives him

No bad things can happen anymore in my life.

• You must hone your skills
• It takes practice and dedication
• When you fold, it doesn't mean you're weak, it might just mean you haven't honed your skill or found your groove or your recipe or your mentor
• He's a recovering perfectionist
• Quick and dirty, all the way
• Make offers every single day
• Build up your list
• Build up your asset
• Promote someone else's if you don't have your own
• Give them an irresistible offer
• Peter Cetera and Cher
• Protect the core product/offering while also testing new ideas
• They must all feed into/complement one another
• Innovation is different than inventing
• Keep fun in it
• People want results, not another course
• You have to piss people off
• Lukewarm is bad for business
• From six strings to six figures

Sales Growth Tools Mentioned In The Sales Podcast

• Get his book, "Hobby Boss: Turn Your Passion Into Profits"