Entrepreneur, investor, and VaynerMedia CEO Gary Vaynerchuk joins us from Wine Library to share his unfiltered take on marketing in 2025. We cover everything from spotting consumer trends to staying authentic in the age of AI. Gary explains why generosity is his most powerful growth strategy, why the customer is always right, and which media channels are over or undervalued in 2025.

Timestamps

00:00 - Intro
01:03 - Being back at Wine Library
02:38 - Why the customer is always right according to Gary Vee
07:17 - Why Gary Vee doesn’t believe in luck
09:28 - How Gary Vee has managed to have so much reach
13:14 - The power of generosity
17:51 - Gary Vee’s advice on spotting trends
19:31 - Why you need to pay attention to the consumer
21:18 - What does good marketing look like according to Gary Vee
22:01 - Why social media is better than all other media channels
24:08 - Is TV advertising dead?
28:26 - Undervalued or overvalued: media channel edition
29:26 - Undervalued or overvalued: podcasts
31:34 - Undervalued or overvalued: LinkedIn
32:24 - Undervalued or overvalued: Email
33:26 - Undervalued or overvalued: sms/text
34:03 - Undervalued or overvalued: YouTube
35:29 - Undervalued or overvalued: search
38:39 - Undervalued or overvalued: TikTok
40:16 - Undervalued or overvalued: Twitter/X
42:29 - Undervalued or overvalued: New York Jets
44:54 - How do we maintain authenticity in the age of AI
49:00 - Gary Vee’s advice on how to execute on ideas