On today’s show I sat down with the founder of Umbrella Supply, Adam Swartz, who shared his tumultuous journey – one that includes overcoming brain tumors, an untimely death of his father, and founding a fashion brand with a purpose.

Adam’s journey has seen him go from a college project at Indiana University to creating a thriving lifestyle brand that supports brain tumor research.

We discuss Adam’s life-changing surgery, life in Colorado, a yoga retreat in Guatemala, and finding love in Israel.

By the end of the episode, you’ll be inspired by Adam’s resiliency to hopefully turn any of your own life’s adversities into opportunities.

You are going to learn about: - How Umbrella Supply Supports Brain Tumor Research - Turning Life’s Adversities into Opportunities - The Power of Family and Community

Thank you to our partners: Fire & Ice Cafe JC Hart

Check out these great clips from the show: 01:18 Guest Introduction: Adam Swartz, Umbrella Supply 02:12 Adam's College Journey and Early Entrepreneurship 06:10 Rebranding to Umbrella Supply 15:22 Health Crisis and Brain Tumor Diagnosis 20:44 Life After Surgery and Personal Loss 25:50 A New Beginning: Yoga and Meeting Future Wife 30:38 Meeting the Family in Tel Aviv 33:30 A Year in Israel 37:03 Returning to America 40:32 Umbrella Supply and Philanthropy 44:28 Health Challenges and Outlook 47:25 Reflections and Life Lessons 50:28 Indiana and Family

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

On today’s show I sat down with Dan Farner, co-founder and CEO of Indiana's Shake Up Cocktails.

Dan delves into the origins of its signature lemon shake up canned cocktail, which debuted at the 2022 Indiana State Fair and exceeded expectations by selling out within weeks.

Our discussion covers the brand’s rapid growth, rebranding from High and Mighty Distillery, and expanding into Midwestern markets like Illinois and Wisconsin.

With insights on working with university partners like Ball State and Butler University, Dan shares the ups and downs of building a startup in the competitive beverage industry.

You are going to learn about: - How Shake Up Started and Quickly Became a Hot Commodity - Shake Up’s Rebrand from High and Mighty Distillery - The Highs and Lows of Startups in the Beverage Industry

Thank you to our partners: NCW Cowpokes

Check out these great clips from the show: 01:15 Guest Introduction: Dan Farner, Shake Up 02:00 The Lemon Costume Story 02:37 Building the Brand: Shake Up Cocktails 04:10 From Concept to Reality 06:22 Challenges and Early Successes 09:03 Navigating the Alcohol Industry 10:29 The Role of Moonshine University 11:57 Partnership with Indiana State Fairgrounds 15:27 Overcoming Financial Hurdles 16:50 The Lemon Shake Up Takes Off 20:05 Scaling Up and Distribution 23:47 Grassroots Marketing and Events 28:32 Grassroots Growth and Legal Constraints 28:57 Crowdsourcing New Flavors 29:46 Expanding Beyond Indiana 32:21 Rebranding Challenges 35:52 University Partnerships 40:37 New Product Launches 42:56 Indiana Pride and Local Partnerships

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

On today’s show I sat down with Larry Dickerson, founder and director of Culinary Crossroads.

We discuss Indiana's ambition to become the culinary hub of America and the journey to bring the prestigious World Food Championships to Indianapolis.

Larry shares his experiences in promoting Indiana's culinary identity and the role of culinary excellence in boosting the state's tourism and local economy.

He also highlights the importance of community collaboration and the strategic steps taken from 2019 to 2024 to secure the World Food Championships, emphasizing Indiana’s culinary assets and potential.

You are going to learn about: - Indiana’s Goal of Becoming America’s Culinary Hub - How Culinary Excellence Boosts Tourism and the Local Economy - Indiana’s Diverse Food Landscape

Thank you to our partners: ClusterTruck (Use code INDY) Indy Grills

Check out these great clips from the show: 00:00 Welcome to the Food Sports Capital of America 01:18 Guest Introduction: Larry Dickerson, Culinary Crossroads 02:56 Larry's Journey and Indiana's Culinary Scene 05:36 Tourism Promotion and Culinary Identity 13:17 Launching Culinary Crossroads 22:55 Bringing the World Food Championships to Indiana 31:36 Exciting Growth of the Event 31:47 What to Expect at the Fairgrounds 32:13 Inside the Competition 32:44 Spectator Experience 33:51 Indiana's Culinary Scene 35:05 Indiana's Agricultural Impact 36:42 Culinary Crossroads Initiative 39:56 Future Goals for Culinary Crossroads 42:58 Regional Culinary Variations 44:39 Fun Indiana Wrap-Up Questions 50:42 Hidden Gems

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

On today’s show I sat down with Mike and Isaac Duke of Duke Homes, a family-owned custom home building business located in central Indiana.

With nearly 40 years shaping communities, the Dukes discuss balancing tradition with innovation, including their development of Indiana's first wellness lifestyle community, Aberdeen.

Mike shares insights on starting the business and recent developments, while Isaac highlights integrating technology and continuing the family legacy.

Our conversation also touches on overcoming economic downturns and their broader vision for sustainable community-focused developments.

You are going to learn about: - The Development of Indiana’s First Wellness Lifestyle Community - How Duke Homes Balances Tradition with Innovation in Home Building - Duke Homes’ Vision for Community-Focused Developments

Thank you to our partners: NCW JC Hart

Check out these great clips from the show: 01:21 Guest Introduction: Mike & Isaac Duke, Duke Homes 02:16 Family Legacy and Farming Roots 06:32 Starting a Custom Home Building Business 15:47 Navigating Economic Challenges 24:51 The Vision Behind Aberdeen Community 33:04 Building a Unique Community 33:25 Farm Store and Local Produce 34:54 Neighborhood Development Progress 36:33 Multi-Generational Living 37:37 Joining the Family Business 40:42 Future of Home Building in Indiana 45:10 Challenges and Successes 54:42 Trends in Home Building 01:00:04 Hidden Gems and Community Insights

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

On today’s show I sat down with two guests to talk about speed – one on ice and the other on the race track.

My first guest was Karen Hubbard, a Purdue-trained engineer, Westfield High School track coach, and rising rookie on Team USA bobsled.

Karen shares her unexpected journey from high school track standout to budding bobsled star, discussing the physical and mental challenges, as well as the training and selection processes involved in the sport.

Additionally, Karen reflects on overcoming personal health battles and how her diverse career path, including time as a McKinsey consultant and entrepreneur, prepared her for this new athletic pursuit.

My second guest features a special interview with Guenther Steiner, known from Netflix’s Drive to Survive, who offers insights into the world of F1 racing and previews his upcoming live show in Indianapolis.

You are going to learn about: - Karen’s Transition from the Corporate World to Athletic Pursuits - Karen’s Training Regimen for Team USA Bobsledding - Drive to Survive, F1 Racing and Guenther Steiner’s Live Show in Indy

Thank you to our partners: Indiana Farm Bureau Insurance

Check out these great clips from the show: 02:09 Guest Introduction: Karen Hubbard, Team USA Bobsled 04:57 Karen's Athletic Journey and Early Influences 09:20 Transition to Coaching and Professional Life 16:53 Discovering Bobsled and Pursuing Olympic Dreams 24:15 Bobsled Combine Experience 25:22 Morning of the Combine: A Moment of Gratitude 26:03 Unexpected Warmup Routine 26:26 First-Time Bobsledders: A Unique Experience 27:19 Performance and Feedback at the Combine 29:51 Invitation to Rookie Camp 30:48 Rookie Camp Experience 34:05 Push Championships and Team Selection 45:33 Challenges and Realities of Being an Olympic Athlete 49:17 Supporting an Olympic Dream 49:28 Fundraising and Sponsorship 50:05 Journey into Bobsledding 50:45 Shoutout to Jasmine Jones 51:09 Bobsled Training Insights 52:05 F1 on Ice 53:38 Indiana Pride and Community 54:37 Hidden Gems and Notable Hoosiers 57:29 Final Thoughts and Encouragement 58:54 Guest Introduction: Guenther Steiner, F1

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

On today’s show I learned about the impactful work of the Susan G. Komen Foundation with three distinguished guests: Stephen Hunt, Executive Director of the Indianapolis chapter, Tammy Lisby, a resilient breast cancer survivor and Survivor Chair for the 'More Than Pink Walk' in Indianapolis, and Ryan Randolph, President of the Board at Susan G. Komen Indiana.

Our conversation covers the foundation's origins, the efforts in funding breast cancer research, and the vital support provided to patients.

Stephen, Tammy and Ryan share personal stories, ways the community can get involved, and the importance of events like the 'More Than Pink Walk' to raise awareness and funds.

Key insights include the power of a supportive community, the indispensable research conducted in Indiana, and the foundation's unwavering vision of a world without breast cancer.

You are going to learn about: - Breast Cancer Research Conducted in Indiana - The Foundation’s Vision of a World Without Breast Cancer - How to Get Involved with the Susan G. Komen Foundation

Thank you to our partners: Fire & Ice Cafe JC Hart

Check out these great clips from the show: 01:18 Guest Introduction: Stephen Hunt, Tammy Lisby and Ryan Randolph, Susan G. Komen Foundation 01:58 The Founding and Mission of Susan G. Komen 08:19 Transition to a Unified National Organization 11:43 Tammy's Journey and Involvement with Susan G. Komen 13:33 Navigating Breast Cancer Diagnosis and Treatment 18:30 The Emotional and Mental Battle of Breast Cancer 24:25 Personal Connections and Joining the Cause 33:15 The Impact of the More Than Pink Walk 36:34 Creating a Family-Friendly Event 36:57 Hope Village: A Sanctuary for Survivors 38:22 The Caregiver's Journey 38:44 Men and Breast Cancer 39:03 Susan G. Komen Tissue Bank 40:24 Clinical Trials and Research 41:17 Personal Stories and Community Support 43:38 Transportation and Financial Barriers 45:05 Local Initiatives and Partnerships 49:19 Fundraising Events and Community Involvement 53:00 Survivor Breakfast and Pink Camaraderie 57:24 Hidden Gems in Indiana

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

On today’s show, I sat down with the ultimate foodie Markiss Stone, known as 'The Traveling Foodie Guyde' on Instagram, TikTok and Facebook, who has transformed his passion for travel and food into a thriving online brand.

Markiss shares his journey from a humble beginning on the south side of Chicago to a military career, and finally to becoming a prominent food and travel influencer with over 141,000 followers.

We cover Markiss’ pivotal trips, his struggles and triumphs of content creation, and his ambitious dreams of visiting all Seven Wonders of the World.

He also provides invaluable advice for small business owners looking to leverage online marketing.

You are going to learn about: - Markiss’ Transition to Full-Time Content Creation - Balancing Ambition with Contentment - Building an Online Brand Organically

Thank you to our partners: Hard Truth Elements Financial

Check out these great clips from the show: 01:25 Guest Introduction: Markiss Stone, Traveling Foodie Guyde 02:55 Markiss’ Journey from Radio TV Class to the Military 04:16 Life in the Military and Post-Service Education 08:46 Transition to Civilian Life and the Auto Industry 09:38 The Epiphany: Shifting from Materialism to Experiences 16:30 The Birth of Traveling Foodie Guyde 20:53 Building a Brand: From Fitness Page to Food Tours 22:42 The Power of Reels and Growing a Following 32:59 Monetizing Content and Helping Small Businesses 39:13 The Inspiration Behind Travel Content 39:48 The Importance of Enjoying Your Work 41:02 Dealing with Algorithm Challenges 41:47 Life Audit and Career Shift 45:06 Defining Success Beyond Money 46:55 Balancing Ambition and Mental Health 48:44 The Journey of Traveling Foodie Guyde 51:09 Challenges and Rewards of Content Creation 56:04 Future Plans and Goals 01:09:53 Marketing Tips for Small Businesses

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

On today’s variety show I had an exclusive interview with Adam Lark from Lark Ranch, highlighting its corn maze tribute to Jim Irsay and the farm’s growth.

Carlie Oakley, Executive Director of the Eight Eleven Foundation, also joined the show to talk about the Foundation's mission, her personal journey through organ transplantation, and the much-anticipated inaugural Oktoberfest in Broad Ripple presented by the Eight Eleven Foundation.

Nicole Pence Becker, founder of Pence Media Group, added a fun segment to the show by sharing her top activities for kids around Indiana.

You are going to learn about: - Lark Ranch and its Corn Maze Tribute to Jim Irsay - The Eight Eleven Foundation and the Inaugural Broad Ripple Oktoberfest - Fun Activities for Kids in Indiana

Thank you to our partners: Hope Plumbing

Check out these great clips from the show: 01:20 Carlie Oakley: Eight Eleven Foundation and Oktoberfest 07:59 Carlie's Personal Journey: Organ Transplant and Advocacy 14:33 Eight Eleven Foundation's Pillars and Community Impact 17:04 Planning and Excitement for Oktoberfest 31:36 Life in Ladoga and Purdue University 31:54 Indiana's Unique Charm 32:10 Final Three Questions 32:19 Indiana's Hidden Gems 33:41 Training and Feedback 36:04 Hoosier to Watch: Tiffany Sauder 37:05 Upcoming Oktoberfest 38:21 Top Activities for Kids in Indiana 45:50 Lark Ranch and Jim Irsay Tribute Corn Maze

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

On today’s show, I sat down with Chance Benbow and Tony Miranda from JDA Worldwide.

They explore the art of creative brilliance in marketing, the story behind the successful campaigns like 'Hunt for the Truck,' and JDA's significant role in the Indianapolis business community.

They also share more about key partnerships, like with Pence Media Group and the impactful work for National FFA.

The episode highlights the importance of community engagement, the evolution of marketing strategies, and future growth prospects for JDA Worldwide.

You are going to learn about: - Chance and Tony’s Marketing Journeys - Building Successful Marketing Campaigns - The Importance of Community Engagement and Partnerships

Thank you to our partners: Pence Media Group Roots Realty

Check out these great clips from the show: 02:20 Guest Introduction: Chance Benbow and Tony Miranda, JDA Worldwide 03:27 Chance's Journey in Marketing 10:16 Tony’s Career in Sports Marketing 14:24 JDA Worldwide's Growth and Success 21:33 Creative Brilliance and AI in Marketing 28:03 Balancing Growth and Innovation at JDA 40:04 Prolific Growth Summit and Future Plans 41:55 Powerhouse Lineup for the Growth Summit 42:28 Exciting Events and Speakers at the Summit 43:11 Indianapolis: A Hub for Collaboration 44:50 Downtown Indianapolis: Growth and Challenges 46:45 Revitalizing Downtown Indianapolis 50:08 Marketing Indiana: Host City and Speed City 55:00 Why Indiana is a Great Place to Live and Work 58:22 Rapid Fire Questions: Indiana Favorites

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

On today’s show I sat down with Lindsay McGuire, Assistant Director of Advancement for Branding & Outreach at The Milk Bank, to discuss the life-saving impact of donor human milk for NICU babies.

We explore Indiana’s high infant mortality rate, the challenges new mothers face, and the critical need for pasteurized donor milk, which essentially serves as a medicine for NICU babies.

Lindsay explains the detailed process of milk donation, from screening to distribution, and shares touching stories of families benefiting from donor milk.

Our conversation also highlights the profound generosity of milk donors, the importance of public awareness, and The Milk Bank’s mission to ensure every baby has the best chance at a healthy start.

You are going to learn about: - How Donor Milk Saves Lives - The Process of Milk Donation - The Milk Bank’s Mission

Thank you to our partners: Duke Homes JC Hart

Check out these great clips from the show: 01:19 Guest Introduction: Lindsay McGuire, The Milk Bank 02:37 Understanding Indiana's Infant Mortality Issue 04:10 The Role of The Milk Bank in Infant Health 05:04 Challenges Faced by New Mothers 07:21 Milk Bank's Impact and Outreach 11:09 History and Expansion of The Milk Bank 16:54 The Donor Process and Screening 21:53 Personal Stories and Experiences 30:04 Raising Awareness and Outreach Efforts 36:27 Reflecting on Six Months of Impact 37:37 Raising Awareness Through Milk Drives 38:45 The Importance of Milk Donors 41:45 Stories of Impact: Baby Charlotte and More 43:35 The Role of Philanthropy and Hospital Systems 51:55 Ensuring Milk Safety and Quality 53:10 Fun Facts and Common Questions About Breast Milk 53:28 Advice for Young Professionals 55:26 Discovering Indiana's Diversity and Hidden Gems

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.